Elevate brand stories and drive results as the Integrated Media Manager at Weber Shandwick in Toronto. This role focuses on executing earned media strategies and managing creator programs.Join our Toronto office to spearhead integrated media campaigns. You will leverage data and social listening while serving as the primary contact for clients. A data-minded skilled who excels in tactical leadership, you will also develop messaging strategies during critical communication moments.Key Responsibilities:Develop integrated media plans and outreach strategiesCraft newsworthy storytelling materials and press releasesBuild relationships with journalists and opinion leadersMonitor news cycles and social media for trend identificationManage creator relationships and campaign executionRequirements:4+ years of public relations experienceStrong knowledge of Canada's media landscapeProven track record in securing media coverageExceptional writing and communication skillsUniversity degree in PR, Communications, or related fieldLead engaging media strategies while mentoring junior team members at Weber Shandwick.

📌 Integrated Media Manager At Weber Shandwick (Toronto)
🏢 Weber Shandwick
📍 Toronto