Elevate Sun Life's organic social presence in Canada as the Social Media Manager. Lead strategic initiatives across platforms like LinkedIn and TikTok to enhance brand engagement and visibility.

In this impactful role, you will guide the organic social media strategy for Sun Life Canada, ensuring alignment with audience needs and brand priorities. With 5-7+ years of experience in social media and digital marketing, you will translate insights into actionable strategies. Collaborate with various teams to foster community engagement, leverage AI, and enhance discoverability.

Key Responsibilities:



• Shape the organic social media strategy across multiple channels • Develop audience-first content that resonates culturally • Collaborate with brand and creative teams for cohesive messaging • Engage with the community through effective moderation • Analyze performance data to inform strategic decisions

Requirements: • 5-7+ years in social media or digital marketing • Proven track record in executing organic strategies • Robust understanding of algorithms and community management • Excellent communication and stakeholder management skills • Knowledge of AI and emerging digital trends

Drive social innovation and community connection at Sun Life. #J-18808-Ljbffr

📌 Social Media Manager at Sun Life (Toronto)
🏢 SunLife
📍 Toronto