Drive impactful pricing and promotional strategies as a Senior Go-To-Market Analyst with Arterra Wines Canada. Leverage data analytics to optimize sales, margins, and promotions in a hybrid work environment.
Reporting to the Regional Go-To-Market Manager, you will support sales and cross-functional teams by analyzing market trends and recommending pricing strategies aligned with EBIT goals. Your role demands a solid analytical mindset and three years of experience in Consumer-Packaged Goods. You will build insights that inform strategic decisions while optimizing promotion spend and measuring financial success.
Key Responsibilities:
• Analyze regional pricing strategies within national guidelines • Assess price elasticity impacts on volume and margin • Maintain an event library for promotional performance analysis • Support business reviews with actionable market insights • Track KPIs for innovation launches and market dynamics
Requirements: • University degree required • 3+ years in pricing and promo analysis • Proficient in Excel, Power BI, SQL • Understanding of Nielsen and IRI data platforms • Strong analytical problem-solving skills
Utilize your expertise in data analytics and market insights to enhance Arterra’s sales performance and brand strategies. #J-18808-Ljbffr