Senior Communication Consultant - Contract - 19512
About the Opportunity
Our government client is seeking a marketing and communications professional to develop evidence-based marketing strategies targeting one or more key audiences. The successful candidate will analyze available research, audience insights, demographic information, and other relevant data sources to identify and justify target audiences and develop strategic recommendations. While primary research is not required, candidates must be able to demonstrate how data and evidence inform their recommendations.
The role involves providing strategic advice on marketing and outreach approaches, which may include experiential marketing initiatives, stakeholder engagement activities, print and promotional materials, digital communications products, content development, and organic social media strategies. All recommendations must align with applicable government communications policies, standards, and best practices.
Duties include but are not limited to:
- Participate in project meetings and provide strategic updates and recommendations
- Review and assess communications and marketing materials, offering recommendations to improve effectiveness and audience engagement
- Evaluate communication channels and products, including digital, social media, print, and outreach materials
- Identify potential stakeholders, partners, and community organizations to support outreach and engagement efforts
- Develop stakeholder engagement recommendations and partnership opportunities
- Create KPIs and performance measurement frameworks to evaluate marketing and communications initiatives
About You
- Five (10+) years of experience as a Leader in Communication within a federal public service
- Post Secondary Education
- Bilingual in French and English
- Reliability Clearance
About the Job
- Work workplace: Project Based Full time - Remote
- Salary: $100,000 to $140,000
All candidates must be permitted to work in Canada to be considered for this opportunity.