Take charge as a Social Media Intelligence Manager at McCormick Canada, focusing on social listening to develop insights that drive brand strategies and product initiatives. This role requires turning data into stories that resonate across the organization.You will capitalize on social listening technologies to identify market trends and consumer preferences, enhancing decision-making for over 20 brands. Collaborating with various stakeholders, you will facilitate the creation of actionable recommendations that inform marketing strategies and product innovations.
Your expertise in social analytics will elevate McCormick's approach to consumer engagement.Key Responsibilities:Use social listening tools to gain consumer insightsCreate actionable reports to guide marketing strategiesImplement processes for effective insights sharingPartner with cross-functional teams to present findingsAnalyze campaign performance and consumer sentimentRequirements:Bachelor's Degree in a relevant field5+ years of experience in social listeningExperience with Brandwatch or similar platformsStrong storytelling abilities with presentation skillsDetail-oriented with excellent organizational skillsShape how McCormick approaches consumer insights, driving impactful strategies with your expertise in social listening and analytics.
📌 Social Media Insights Leader At Mccormick (Mississauga)
🏢 McCormick, Incorporated
📍 Mississauga
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