Lead cutting-edge marketing strategies at TAG Software Group as a Senior Marketing Manager. Drive growth through B2B SaaS and EHSQ expertise in a fully remote role.
TAG Software Group seeks a Senior Marketing Manager to oversee the complete marketing lifecycle, from brand awareness to pipeline acceleration. This role demands strong abilities in competitive analysis, messaging, and go-to-market strategies across various sectors like construction, energy, and logistics. Your insights will align customer needs with regulatory requirements to enhance TAG's EHSQ brand presence.
Key Responsibilities:
• Own product marketing strategy from research to execution
• Lead go-to-market planning for product launches and updates
• Collaborate with Product, R&D;,



and UX for feature prioritization
• Build messaging architecture for EHSQ product lines
• Create sales enablement collateral and technical content
Requirements:
• Proven B2B software product marketing experience
• Strong understanding of go-to-market strategies
• Skilled in product positioning and messaging frameworks
• Experience in launching new products and modules
• Proficiency in marketing analytics and performance metrics
Elevate your marketing career by shaping the future of EHSQ solutions at TAG Software Group.
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📌 Senior Marketing Manager at TAG Software Group (Halifax Regional Municipality)
🏢 Enterprise Holdings
📍 Halifax Regional Municipality