Production Marketing Manager (Canada) (Ottawa)

Production Marketing Manager (Canada) (Ottawa)

17 Oct
|
Valeria Aguerri
|
Ottawa

17 Oct

Valeria Aguerri

Ottawa

Partnerships drive 30–50% of revenue for modern companies, yet many partner teams still rely on spreadsheets, email, Slack, and outdated CRMs that were never designed for partnership management. This creates inefficiencies, slows growth, and impacts revenue opportunities.The company is building an AI-native PRM platform designed for modern partnership teams, helping eliminate manual work, improve partner collaboration, and transform partner activity into scalable and measurable revenue growth. The mission is to make partner revenue predictable and scalable.The organization experienced 600% year-over-year growth in 2025 and currently works with industry-leading companies such as Anthropic, Starlink, Gong, and BambooHR. The team operates in a fast-paced, high-growth setting focused on innovation, execution, and solving large-scale problems in the partner technology space.About The RoleThe company is hiring a Founding Product Marketing Manager to build and lead the Product Marketing function from the ground up.Reporting directly to the CEO, this role will own product positioning, messaging, launch strategy, and go-to-market initiatives. The person in this role will help define how the market understands a modern PRM platform while acting as the bridge between Product, Marketing, Revenue,



and Customer Success teams.This is a true zero-to-one opportunity with the potential to scale the Product Marketing function into a larger team as the company grows.Main ResponsibilitiesDefine and refine product positioning and messaging strategiesLead product launch strategies for new features and expansion initiativesDevelop messaging frameworks and thought leadership initiativesCreate sales enablement assets such as pitch decks, playbooks, and training materialsBuild customer proof strategies including case studies, ROI narratives, and customer referencesConduct competitive and market intelligence research across PRM, affiliate, and ecosystem platformsPartner cross-functionally with Product, Marketing, Sales, and Customer Success teamsDefine and track Product Marketing performance metrics including adoption, launch impact, win rates, and expansion metricsRequirements8+ years of Product Marketing experience in B2B SaaS companiesExperience building or leading Product Marketing in zero-to-one, early-stage, or high-growth environmentsStrong experience with product positioning, messaging, and go-to-market strategiesExperience leading product launches and sales enablement initiativesExperience with partner-led growth, PRM platforms, affiliate ecosystems, or related GTM technologiesExperience working cross-functionally with Product, Marketing, Sales, and Customer Success teamsExperience analyzing metrics such as adoption, attribution, win/loss analysis, and launch performanceWhy JoinOpportunity to build and scale the Product Marketing function from day oneHigh-impact role with direct collaboration with executive leadershipAbility to shape the narrative of a rapidly growing categoryFast-growing company with strong market traction and momentumCollaborative and high-performance culture focused on ownership, speed, and creativity

📌 Production Marketing Manager (Canada) (Ottawa)
🏢 Valeria Aguerri
📍 Ottawa

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