Manager, Media Planning (Quebec City)

Manager, Media Planning (Quebec City)

17 Oct
|
WPP
|
Quebec City

17 Oct

WPP

Quebec City

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture chance, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

The Manager, Media Planningworkscloselywiththe planning Director on all aspects of media planning andistheprimaryday-to-daycontactwiththe client. Workingwithcross-functionalteamstoaccessall servicesofferedbyEssenceMediacom,youwillensurethatclient objectives are met.

Assuch,youwillmaintaina highlevelofinvolvementwiththeaccountentrustedtoyou,promotingthehighestqualitymediaproductandcustomersatisfaction. Youwillalsoberesponsiblefor thedevelopmentandgrowthof more juniorteammembers,ensuringthattheyareexposedto allnecessaryfacetsof the planning process.

YOUR RESPONSIBILITIES

Developandmaintainrelationshipswithclients andagencypartners

Lead thedevelopmentof media plans,includingmediaanalysisto supportrecommendations

Useresearchtools(Vividata,Commspoint, ComScore,EssenceMediacomproprietarytools, etc.) todeveloprecommendations

Prepareandpresentmedia plans,includingobjectives,strategyandrationalebasedon data andsoundthinking

Supervise, guide, andadvisemedia planningteammembersonday-to-dayactivities

Delegateworkeffectivelyand guide media planningteammemberstodeliverseamlessworkto the client

Keepabreastof all communicationswiththe planningteam,includingbuyapprovals,trackingreports,buychanges, etc.

Ensureongoingcampaignmanagement

Assumefinancialaccountabilityfor media byworkingwithclient andpartneragencyfinancedepartments.





Participatein client/agencymeetings as theday-to-dayrepresentativeof the mediadepartment'sproductgroup

Actwithintegrityinmanagingrelationshipswithintheagencyandwithmediapartnerstoensurebrandunderstanding,sellideasmoreeffectivelyandcontributeto positiveagencyreviews

Meetwithindustryrepresentativesto gainknowledgeof all phases andtouchpoints of mediapartners

Have an in-depthknowledgeof the Quebecmarketanditsculture

Activelyseek,investigate, andpursuenew communications and innovationopportunities.

YOUR PROFILE

Proven verbal andwrittencommunicationskills;strongpresentationskills

Outstandingtime managementskillsandprovenabilitytoprioritizeandorganizeworkload,whileoperatingundertightdeadlines andmanagingmultipleprojects

Abilitytoworkonyourowninitiative; proactive,forward-thinkingmindset;consistentlydemonstrateapractical,well-organizedapproachto alltasks

Abilitytofostercollaborativerelationshipswithothermultidisciplinaryteams

Masteryof media planimplementationwithathoroughunderstandingof the media planning processinvolvingmultidisciplinaryteams

Comprehensiveknowledgeofresearchtoolsand media planning softwarerequiredfor therole

Stronganalytical,mathematical, and quantitativeskills

YOUR QUALIFICATIONS

Collegediplomaorbachelor'sdegree,preferablywithspecializationinadvertising, marketing, business administration or communications, orequivalentworkexperience

Morethan5yearsof relevant mediaexperience,withapreferencefor media planning

Experiencein the full cycle ofstrategyand media plandevelopment

Abilitytodevelopstrategicthinkingandrecommendationsrootedinknowledgeof theclient'scategory, consumer insights, thecompetitionand abrand'scommunicationsecosystem

In-depthknowledgeof Microsoft Office suite (Excel, Word and PowerPoint)

Demonstratedcriticalthinkingandproblem-solvingskills

Abilitytocommunicateconciselyandclearlybothorallyand inwritinginbothFrench and English

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📌 Manager, Media Planning (Quebec City)
🏢 WPP
📍 Quebec City

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