Bercon Rentals Inc., is a family-owned and operated Canadian equipment rental company where every member of our team is empowered to make decisions that support customer success. We specialize in providing our customers access to the best and safest aerial platform and material handling equipment from leading industry manufacturers. Our vast product offering allows us to be a single source for meeting the needs of customers. Our relationships are built on pillars of honesty, integrity and trust.

At Bercon

Rentals, our promise of safety and service excellence is the most integral component in our operations.

This individual will be focused on identifying new business opportunities and building strong relationships with potential customers in Ontario Region.

- Maintain relationships and seek opportunities to increase revenue within established accounts
- Establish a regular call schedule for all assigned accounts
- Pre-plan for meeting with research and reporting
- Arrange and conduct major business review for all key accounts including team members as appropriate
- Implement value-added services and solutions i.e. total team resources/selling, cross selling all categories, etc.
- Manage online sale portals
- Conduct on site equipment assessments to ensure customer needs are met
- Establish multiple contact levels
- Respond to customer requests in a timely manner
- Follow up on marketing campaigns
- Identify and qualify new accounts for territory and sales team
- Prospect new business opportunities through driving, scanning directories and newspapers
- Research prospects to understand culture, needs, current competitor and identify key contacts




- Recommend a plan/strategy to Sales Manager to close new accounts
- Execute strategy to close new accounts
- Other duties as required.

Skills and Qualifications

- Thorough understanding of sales principles and practices
- Outstanding interpersonal and presentation skills
- Strong business acumen
- Proactive, positive, self-starting attitude
- MS Office skills: Word, Excel, Outlook
- Strong verbal and written communication skills
- Excellent organizational and time management skills; able to work effectively in a fast-paced setting
- Post-secondary diploma in a related field
- Minimum 2 years experience selling or renting heavy equipment
- Valid driver’s license with acceptable driving record

This position is a base salary and commission role. The Bercon recruitment process may include a variety of steps and tools including the use of AI, employment testing and employment checks.

Pay ranges provided may be adjusted outside communicated range based on a number of reasons including geography, skill level and experience. Individuals may be eligible for a discretionary bonus. Management reserves the right to determine any bonus payment.

We thank all individuals for their applications. As an equal opportunity employer, we encourage applications from all qualified individuals and specifically applicants from underrepresented groups – including indigenous persons, vulnerable youth, newcomers, and persons with disabilities – who may contribute to the continued diversification of our organization.

Should you require accommodation due to disability, please notify Human Resources at [email protected]

📌 Account Manager (Toronto)
🏢 Bercon Rentals
📍 Toronto