At Pacific Blue Cross, we're committed to improving the health and wellbeing of British Columbians. Our products play an important role in how we deliver on that commitment, and we're continuing to evolve how we manage, measure, and grow our offerings to create greater value for our members, clients, and organization.

We're looking for an experienced Senior Manager, Product Management (Insurance Products) to lead the strategy, performance, and evolution of our individual and group insurance product portfolio.

This is an exciting opportunity for a seasoned insurance and product leader who wants to do more than manage existing products. You'll help shape where our portfolio goes next, establish strong product management practices, turn data and market insights into action, and mobilize teams across Pacific Blue Cross around the opportunities that will have the greatest impact.

In this highly visible leadership role, you'll oversee a team of product professionals while working closely with leaders and teams across the organization. You'll bring together product performance, customer and market insights, business priorities, and emerging opportunities to make informed recommendations and build compelling product roadmaps.

You'll have the autonomy to identify opportunities, challenge thinking, solve complex problems, and influence decisions at the senior and executive level.

This role is ideal for a resourceful, commercially minded and collaborative leader who understands insurance products, is comfortable navigating complexity, and can move confidently between strategy, analysis, people leadership, and execution.

If you've held roles such as Senior Product Manager, Senior Manager Product Management, Insurance Product Leader, Insurance Product Manager, Health Benefits Product Manager, Innovation Manager, Group Benefits Product Leader, or Insurance Product Strategy Leader, we'd love to hear from you..

Key Details

- Position Title: Senior Manager, Product Management
- Work Arrangement: Hybrid - 3 days in the office and 2 days’ work from home
- Office Location: 4250 Canada Way, Burnaby, BC V5G 4W6
- Classification: Exempt
- Salary Range: $122,400 - $183,600 ( Pacific Blue Cross’ compensation program is built on a pay-for-performance philosophy, rewarding both individual and organizational achievements. We determine starting salaries by considering a variety of factors, including relevant skills, education, experience, and internal equity, ensuring compensation decisions are consistent, equitable, and reflective of each candidate’s unique background and qualifications)

- Incentive Compensation Plan (ICP bonus) per year based on performance: Up to 12%

Total Rewards Highlights

- Flexible working hours of 7.5 hours per day, Monday to Friday (i.e., 37.5 hours per week).
- Paid vacation starts at 4 weeks per year and increases with years of service.
- Generous benefits, including extended health, dental, and life insurance; depending on the plan that you choose, these benefit premiums can be 100% paid by PBC.
- PBC contributes the equivalent of 8% of your base salary to a Defined Contribution pension plan.

No employee contribution or matching is required, giving you more take-home pay

About Pacific Blue Cross Pacific Blue Cross (PBC) has been British Columbia’s leading perks provider for over 80 years.

We are an independent,



not-for-profit society with strong roots in BC’s health care system. Why You'll Love Working Here

- Retiree Perks plan that is available to employees who have at least 10 years of service with PBC and have reached the age of 55.
- Access to an onsite fitness center and cafeteria, along with employee events and activities designed to foster a collaborative and engaging work environment.
- Access to virtual doctors/counsellors 24/7 via our Employee Family Assistance Program!
- Learning and development opportunities
- Wellness initiatives and onsite amenities

Keyways This Position Makes an Impact Success in this role means building a high-performing product management practice and driving measurable results across our individual and group insurance portfolio. You'll use data, market insights, and insurance expertise to identify opportunities, strengthen product performance, and influence strategic decisions. By developing your team and mobilising partners across Pacific Blue Cross, you'll turn insights into action and ensure our insurance products continue to evolve to meet the needs of our members, customers, and business. In This Position, You Will

- Help shape the strategy and drive performance of our individual and group insurance product portfolio, establishing a disciplined portfolio management approach and ensuring our products continue to deliver against key business and customer objectives.
- Turn data and insights into strategic recommendations, bringing together product performance, market intelligence, customer needs, competitive insights, and organizational priorities to identify opportunities and recommend the next best actions.
- Shape and execute product roadmaps, identifying and prioritizing opportunities, developing compelling business recommendations, and leading approved product initiatives from strategy through execution.
- Influence decisions at the senior and executive level, translating complex information into transparent, compelling recommendations and presenting the insights, opportunities, trade-offs, and business rationale needed to move decisions forward.
- Build and develop a robust product management team, creating accountability, strengthening product management capability, and coaching team members to think strategically, use data effectively, and confidently own their portfolios.

What You'll Bring

Required Qualifications

- Bachelor’s degree with a major in Business, Marketing, Economics, or an equivalent combination of education and experience.
- Minimum 5 years of relevant experience in sales, marketing, product management, or a related field, including responsibility for operational service levels and revenue or business performance.
- Experience working within the insurance or healthcare industry.
- Demonstrated experience leading and developing people, including coaching, performance management, objective setting, and alignment to business goals.




- Solid business acumen with demonstrated ability to develop comprehensive business cases and strategic recommendations.
- Experience synthesizing complex information and data into clear, actionable insights for decision-making.
- Strong written, verbal, presentation, and executive communication skills, with the ability to communicate effectively with stakeholders across all levels of an organization.

Key Competencies

- Relevant product management or product innovation experience, particularly within insurance or healthcare.
- Experience managing a portfolio of products and measuring performance against established business and product KPIs.
- Experience developing and executing product strategies, product roadmaps, performance scorecards, or portfolio management practices.
- Formal training, coursework, or certification in product management.
- Training or experience in design thinking, innovation strategy, or customer-centered product development.
- Experience using data visualization to create compelling presentations that clearly communicate insights, recommendations, opportunities, and business value.
- Experience within related sectors such as group benefits, P&C; insurance, financial services, digital health, or wellness.
- Experience with product management tools and an interest in applying AI tools or agents to improve workflows and team efficiency.

Preferred Qualifications

- Relevant product management or product innovation experience, particularly within insurance or healthcare.
- Experience managing a portfolio of products and measuring performance against established business and product KPI's.
- Experience developing and executing product strategies, product roadmaps, performance scorecards, or portfolio management practices.
- Formal training, coursework, or certification in product management.
- Training or experience in design thinking, innovation strategy, or customer-centered product development.
- Experience using data visualization to create compelling presentations that clearly communicate insights, recommendations, opportunities, and business value.
- Experience within related sectors such as group benefits, P&C; insurance, financial services, digital health, or wellness.
- Experience with product management tools and an interest in applying AI tools or agents to improve workflows and team efficiency.

Ready to Apply? If you're excited about this opportunity and eager to make an impact, we'd love to hear from you. When applying please ensure to upload your cover letter and resume. We thank all applicants for their interest. Only candidates selected for an interview will be contacted. Diversity, Equity & Inclusion

At Pacific Blue Cross, we are committed to creating a workplace where everyone feels valued, respected, and empowered to contribute. We welcome applications from all qualified candidates and are proud to be an equal opportunity employer.

We believe diversity, equity, and inclusion are essential to fostering innovation, collaboration, and a strong sense of belonging. Through ongoing learning, meaningful action, and community partnerships, we continue to build an inclusive culture where employees and members can thrive.

If you require accommodation at any stage of the recruitment process, please contact [email protected]. We are committed to providing accessible and inclusive candidate experience.

📌 Senior Manager, Product Management (Burnaby)
🏢 Pacific Blue Cross
📍 Burnaby