The BTL Marketing Manager is responsible for planning, executing, and managing below‐the‐line (BTL) marketing initiatives for the Motorola program within Canada. This role drives in‐market execution across retail, carrier, and field activations, ensuring flawless delivery of incentives, contests, demos, giveaways, and partnerships while managing budgets, vendors, and internal stakeholders. This position requires you to work out of our Toronto office 2-3 days per week.

CAD $80,000.00/Yr. CAD $80,000.00/Yr. Weekly competitive pay with bonus potential Health and wellness advantages plans Paid time off and holidays Paid training, drive time, and mileage between store locations Referral bonus Lead end‐to‐end execution of BTL marketing programs for Motorola Insiders, including activations, contests, incentives, and retail initiatives Manage administrator responsibilities, including prize ordering and fulfillment, NPI support, training localization, demo mode localization, and Costco skid coordination Own finance and budget management, including internal budget tracking and alignment with finance teams Execute and support partnership initiatives, including TVCs, on‐site branding, banding, and activation execution Oversee contest and promotional mechanics, including social, CRM, contests, GWP, and reward & recognition execution Manage GWP programs, including sourcing, logistics, fulfillment, and vendor coordination Plan and support in‐market events, such as lunch/dinner launches, lobby activations, and retail launch moments Coordinate closely with the field team, ensuring alignment, timelines, materials, and execution readiness Bachelor's degree in Marketing, Business, or a related field,



or equivalent experience ~3+ years of experience in Channel Marketing ~ Proven experience managing promotions, incentives, contests, and retail programs ~ Experience working with field teams, carriers, and retail partners preferred ~ Wireless experience is required Strong project management skills with the ability to manage multiple concurrent initiatives Experience managing budgets, vendors, and fulfillment processes Strong cross‐functional collaboration and stakeholder management skills Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Occasionally, travel via flight or other modes of transportation selection, training, development and promotion of the most qualified candidates and employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by state or local law.

Channel

Partners is a team of experts delivering end‐to‐end retail, marketing, and consumer activation solutions across industries. We connect every part of the retail ecosystem to move brands forward with precision, speed, and measurable impact.

Channel

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📌 Wireless Channel Marketing Manager (Toronto)
🏢 Channel Partners Solutions
📍 Toronto