Lead paid media strategies at a growing beauty company in Vaughan. As a Senior Manager, you'll connect media investments to measurable business results in a hands-on role.
This is a full time, permanent position with four days in the office and one day remote. You'll be responsible for developing and optimizing campaigns across Meta, Tik Tok, and You Tube, as well as managing budgets and performance metrics. The ideal candidate will think strategically while executing detailed tactics that drive retail sales.
Key Responsibilities:
- Develop paid media strategies across multiple digital channels
- Plan and optimize full-funnel campaigns according to brand goals
- Manage budgets, creative testing, and campaign partnerships
- Connect media performance metrics to business outcomes
- Evaluate results and investigate influencing factors
Requirements:
- 5–7+ years in paid media or digital advertising
- Strong knowledge of Meta, Tik Tok, and You Tube/Google Ads
- Ability to create full-funnel strategies with rationale
- Experience in consumer brands and retail environments
- Strong analytical skills and experience with reporting
Shape the future of marketing for growing consumer brands in the beauty industry!
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📌 Senior Paid Media Manager in Vaughan
🏢 Recruiting in Motion
📍 Vaughan
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