At Varicent, We're Not Just Transforming The Sales Performance Management (SPM) Market—we're Redefining How Organizations Achieve Revenue Success. Our Cutting-edge SaaS Solutions Empower Revenue Leaders Globally To Design Smarter Go-to-market Strategies, Maximize Seller Performance, And Unlock Untapped Potential. Varicent Stands At The Forefront Of Innovation, Celebrated As a Market Leader In The 2025 Forrester Wave Report For SPM, 2023 Ventana Research Revenue Performance Management (RPM) Value Index, Gartner Peer Insights, 2024 Gartner SPM Market Guide, And G2. Our Solutions Are Trusted By a Diverse Range Of Global Industry Leaders Like T-Mobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moody's, Stryker And Hundreds More.Here's Why You'll Thrive At VaricentInnovate with Purpose: Build impactful solutions for customers worldwide.Join Excellence: Work in a diverse, collaborative, and innovative team.Shape the Future: Lead in redefining revenue optimization.Grow Together: Unlock your potential in a supportive environment.Join us at Varicent—where your talent and ambition meet limitless opportunities for success!Summary Of The Role And TeamAs an Associate Seller (Business Development Representative), you will join Varicent's North America Sales Development team and play a key role in generating qualified pipeline opportunities within enterprise organizations. Working closely with Account Executives, Marketing, and Revenue teams, you will identify prospective customers, understand their business challenges, and create opportunities that contribute directly to revenue growth. This role offers exposure to enterprise sales environments, modern prospecting strategies, AI-enabled sales technologies, and structured sales methodologies. For individuals interested in building a long-term career in SaaS sales, this role provides a strong foundation for future advancement into quota-carrying and customer-facing sales positions.What You Will Be DoingDevelop and execute prospecting strategies across assigned enterprise accounts and territoriesResearch target organizations, stakeholders, business initiatives, and market trends to identify potential opportunitiesEngage prospective customers through phone, email, LinkedIn, and other digital channelsConduct discovery and qualification conversations to understand business priorities, challenges, and potential fitApply qualification methodologies such as MEDDICC to evaluate opportunities and determine next stepsCollaborate with Account Executives and Marketing to align account strategies and pipeline development effortsMaintain accurate account, activity,



and opportunity information within Salesforce and related sales toolsAnalyze outreach performance and refine prospecting strategies using data, feedback, and AI-enabled technologiesWhat You BringExperience in business development, sales development, inside sales, or another customer-facing role within a SaaS, technology, or B2B environmentExperience achieving activity, prospecting, meeting-generation, pipeline, or business performance goalsStrong verbal and written communication skills with the ability to engage business stakeholders professionallyExperience using CRM and sales engagement platforms such as Salesforce, Salesloft, LinkedIn Sales Navigator, or similar toolsStrong organizational, research, and time-management skillsAbility to understand customer challenges and connect conversations to business outcomesAbility to learn quickly, apply feedback, and continuously improve performanceAbility to manage priorities effectively in a team-oriented and fast-paced environmentNice to HaveExperience in B2B SaaS sales environments serving enterprise or mid-market customersExposure to qualification methodologies such as MEDDICC, Challenger, SPIN, or similar frameworksExperience collaborating with Marketing on outbound campaigns and account-based prospecting initiativesFamiliarity with Sales Performance Management, Incentive Compensation Management, Revenue Operations, or Sales Planning solutionsExperience prospecting into financial services, insurance, or other highly regulated industriesInterest in leveraging AI-enabled tools and modern sales technologies to improve prospecting effectivenessSuccess OutcomesFirst 90 DaysComplete onboarding and develop proficiency in Varicent's products, sales process, prospecting tools, and target marketsBuild an understanding of ideal customer profiles, enterprise buying environments, and account strategiesConsistently execute outbound and inbound prospecting activities across multiple channelsMaintain accurate CRM records and prospect engagement activityWithin 6 MonthsConsistently generate qualified meetings and pipeline opportunities aligned with team objectivesConduct effective discovery and qualification conversations with enterprise stakeholdersDemonstrate proficiency in account research, stakeholder mapping,



and opportunity qualificationBuild productive working relationships with Account Executives and Marketing partnersWithin 12 MonthsIndependently execute a territory-based prospecting strategy that generates a consistent flow of qualified opportunitiesConsistently identify customer business priorities, key stakeholders, and potential value driversImprove prospecting effectiveness through data-driven optimization and effective use of sales technologiesEstablish a reputation as a reliable contributor to pipeline growth and business development effortsFor this role, the estimated annual base salary range is between CAD $66,100 – $86,800. In addition to base salary, our compensation package may include bonuses, commissions for eligible sales roles, and a comprehensive benefits package. The actual base salary will vary based on factors including individual qualifications and market data, as objectively assessed during the interview process.This posting is for an existing vacancy.This hiring process utilizes artificial intelligence tools to assist in candidate screening and assessment. Our AI tools are designed to complement — not replace — human decision-making.Overview Of BenefitsHealth & Wellness— Comprehensive medical, dental, and vision coverage tailored to your local needsTime Off— PTO and public holidays to rest, recharge, and do what matters mostVolunteer Days— Dedicated time to give back and support the communities that matter to youIgnite Days— Dedicated learning days to support continuous growth, skill development, and professional learningFinancial— Compensation that reflects your market and your valueRetirement— Retirement plans designed to help you build long-term financial securityTuition Assistance— Invest in your growth with support for continuing education and professional developmentFlexibility— Work where you thrive, with remote and hybrid options available across most regionsVaricent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require accommodation at any time during the recruitment process please email [email protected] is also committed to compliance with all fair employment practices regarding citizenship and immigration status. By applying for a position at Varicent and/or by using this portal, you declare and confirm that you have read and agree to our Job Applicant Privacy Notice and that the information provided by you as part of your application is true and complete and includes no misrepresentation or material omission of fact

📌 Business Development Representative (Toronto)
🏢 Varicent
📍 Toronto