Join Groupe Dynamite Inc. as the Senior Manager of CRM and spearhead cutting-edge customer retention strategies in Montreal. You'll oversee CRM channels, driving engagement that enhances customer lifetime value.This pivotal role, reporting to the Director of Customer Retention, involves crafting and executing a strategic roadmap for CRM initiatives. It demands extensive experience in lifecycle marketing, data-driven decision-making, and managing diverse teams. You'll lead critical performance audits and A/B testing to strengthen customer relationships.Key Responsibilities:
- Formulate a comprehensive CRM strategy for multiple communication channels
- Direct team orchestration for maximum customer engagement
- Monitor CRM performance for continuous improvement
- Advocate for AI applications to improve workflows
- Analyze data with tools like Google Analytics for deeper insightsRequirements:
- Bachelor’s degree required; MBA preferred
- 8+ years in CRM or lifecycle marketing role
- Experience in team leadership for 4+ years
- Familiarity with tools like Klaviyo and Snowflake
- French and English fluency for company interactionsShape the future of customer experience in fashion at Groupe Dynamite, leading with data and design.#J-18808-Ljbffr
📌 Senior Manager Of Crm Strategy In Fashion (Quebec City)
🏢 Groupe Dynamite
📍 Quebec City
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