This posting will close on October 28 at 4 pm This posting is for a role that is currently vacant Sinai Health Foundation does not use AI to screen job applications Sinai Health Foundation raises and stewards funds to support Sinai Health Sinai Health is Canadas leading integrated health system and comprises Circle of Care; Hennick Bridgepoint Hospital; Lunenfeld Tanenbaum Research Institute; and Mount Sinai Hospital Joseph & Wolf Lebovic Health Complex The generous support of our community fuels everything we do from seamless care to scientific discovery People are excited to come to work every day at Sinai Health Foundation As a world class institution we have a unique and rich personality We are driven to make a positive impact for patients their families and society We love the clash of ideas that lead to better solutions Innovation is encouraged Collaboration will allow us to push forward We recognize that the pace of change continues to accelerate and understand flexibility is vital We take our work seriously and have a lot of fun doing it We have built a community at Sinai Health Foundation We embrace and celebrate differences and have great respect for each other and our strengths perspectives opinions and lifestyles We have high expectations of each other but even higher expectations of ourselves We adapt to rules and processes; we hold each other and ourselves accountable We do all that we can doand then we find a way to do a little bit more We embody creativity imagination and a fierce determination to make the world a better place Sinai Health Foundation is seeking a Communications & Social Media Specialist to support the Donor Experience & Brand Communications team with their cross channel storytelling and donor communications initiatives Reporting to the Manager Digital and Growth Marketing the Communications & Social Media Specialist will play a key role in bringing Sinai Health Foundations stories to life across channels A skilled writer and content creator this role will develop compelling donor facing communications contribute to the Foundations editorial storytelling and support a range of communications needs across Foundation teams The Specialist will also manage the Foundations day to day social media presence creating timely engaging content that builds community showcases the impact of philanthropy and inspires support The ideal candidate is a solid writer digital storyteller and content creator with hands on social media experience They can translate complex medical scientific and philanthropic information into clear compelling communications while understanding how content should be adapted for social and digital audiences They bring strong editorial judgment platform awareness and practical content creation skills across copy graphics short form video and other digital formats Responsibilities include but are not limited to Write edit and proofread compelling donor facing communications across Foundation channels adapting content for different audiences objectives and formats while maintaining a consistent brand voice and high standard of accuracySupport the Foundations editorial calendar by researching interviewing and writing patient donor physician researcher leadership and legacy stories that demonstrate the impact of philanthropy and Sinai Healths leadership across clinical care research and innovationProvide writing and editorial support for Foundation events and donor engagement initiatives including invitations reminder and follow up communications donor walls speaking points and other event related materialsPlan and manage content across key digital touchpoints including website landing pages in hospital WiFi cards digital donor walls and other digital screens regularly refreshing content to showcase timely relevant Foundation stories and prioritiesManage the Foundations day to day social media presence including maintaining the social content calendar scheduling and publishing posts and ensuring content is timely relevant and aligned with Foundation prioritiesCreate platform appropriate social content including compelling copy in appropriate brand voice short form video and other multimedia content tailored to each channel and audienceDesign engaging brand aligned social media assets using Canva templates applying strong foundational design principles including layout typography hierarchy and use of imagery while adhering to Sinai Health Foundation brand guidelines and accessibility standardsSupport content capture at Foundation events announcements and other key moments as required including photography short form video and social first contentMonitor social channels and online conversations engage with the Foundations communities and recommend or coordinate appropriate responses to questions comments and emerging issuesWork collaboratively with colleagues across the Foundation to understand communications needs develop appropriate content and ensure materials support fundraising donor engagement and organizational prioritiesMonitor key social media metrics platform trends and audience behaviour using insights to inform content development and optimization and sharing relevant learnings with the team Stay current on social media platforms emerging trends audience behaviours and best practices identifying opportunities to strengthen the Foundations content and online presenceThis position requires occasional evening and weekend workJob Requirements Successful completion of a media marketing or communications degree or diploma from an accredited educational institution Proven equivalent and recent related education training and experience may be consideredA minimum of three 3 years of experience in communications content development and social media managementExceptional writing editing and proofreading skills with demonstrated experience developing compelling content for a range of audiences formats and channelsDemonstrated hands on digital content creation skills including proficiency with Canva and experience creating social graphics short form video and other digital content with a strong understanding of brand consistency and accessibilityExperience using social media management platforms such as Sprout Social Hootsuite or equivalent for scheduling publishing community management and performance monitoringKnowledge of social media best practices platforms and trendsAbility to work nimbly in a fast paced environment while remaining highly focused on brand reputation and accuracyExcellent interpersonal skills and high personal standards to deliver responsive quality and strategic resultsCreative professional self motivated and constantly looking to implement best practices in all areas of communicationsStrong project management skills and ability to prioritize work and perform multiple tasks simultaneously while adhering to strict deadlinesA professional aligned with Sinai Health Foundations five values accountability collaboration community flexibility and innovationTotal Rewards Our total rewards package is designed to support your well being work life balance and professional growth In addition to competitive compensation permanent full time employees will receive Flexible health and dental plan Participation in the Healthcare of Ontario Pension Plan HOOPPCompetitive vacation packages plus an additional five days off annually and a birthday day off in your birthday monthProfessional development opportunitiesAccess to the Employee & Family Assistance ProgramMaternity and parental leave top upsThis position has a compensation range of 80804 to 101006 The hiring range is 80804 to 87804 At Sinai Health Foundation we know great candidates dont always check every box If youre excited about this opportunity and believe you have the skills capabilities and potential to contribute to our purpose and values we encourage you to apply We recognize that relevant experience can be gained in many different settings and we value a range of backgrounds and career paths What matters most is that candidates can demonstrate the skills capabilities and transferable experience needed to succeed in the role We know that innovation collaboration and better decision making come from hearing different voices and learning from different lived experiences We welcome people who will challenge our thinking broaden our perspective and help us continue building an inclusive workplace where everyone feels they belong and can do their best work Sinai Health Foundation is a hybrid workplace located in downtown Toronto Currently all employees are in office on Tuesdays for the Foundations anchor day as well as approximately 24 additional in person corporate meetings events or activities annually Additional in person requirements vary by team and job function Our Workplace Flexibility policy is reviewed on a bi annual basis to ensure the current state of hybrid work is meeting our organizational needs and is subject to change
📌 Communications & Social Media Specialist (Canada)
🏢 Sinai Health System Foundation
📍 Canada
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