Utilize your lifecycle marketing expertise to influence the design of simulated environments for evaluating AI in marketing. Create compelling briefs that test real-world scenarios for AI agents.As a Lifecycle Marketing Expert, you will focus on building realistic scenarios for AI training environments that reflect authentic marketing work. Drawing from your hands-on experience in lifecycle marketing, you will design briefs, specify requirements, and evaluate AI's performance against effective benchmarks. Your role is critical in maintaining high standards for decision-making evaluation within the team.Key Responsibilities:
- Develop task briefs grounded in real lifecycle marketing experience
- Specify realistic documents and dashboard requirements for tasks
- Write or verify reference answers and quality criteria




- Assess AI agent performances in line with your standards
- Analyze conflicting data to resolve marketing issuesRequirements:
- Established experience in lifecycle, CRM, or retention marketing
- Comfortable using ESPs, Salesforce, and Amplitude
- Experience preferred in AI setting design or training
- Certification from Rubric Academy or Bootcamp highly favored
- Excellent written communication and reasoning skillsBring your deep understanding of lifecycle marketing to advance AI evaluation frameworks and promote effective marketing practices.#J-18808-Ljbffr

📌 Lifecycle Marketing And Ai Evaluation Expert (Toronto)
🏢 Mercor
📍 Toronto