Fractional Channel Marketing Manager – Independent Contractor, Remote

About Diversys Software

Diversys Software is building smarter, more efficient systems for waste and recycling management. Our purpose-built platform helps organizations track materials, streamline operations, simplify compliance and reporting, and support progress toward a circular economy.

We are looking for a curious and detail-oriented Technical Support Analyst to help investigate, test, and resolve technical issues affecting our clients. Reporting to the Director of Customer Experience, this role is an important link between our clients, Support, product, and Engineering. You will help ensure that issues are properly understood, thoroughly investigated, clearly documented, and escalated through the appropriate process.

If you're eager to advance your career in technical support or software testing and have a passion for problem-solving, learning how complex software works, and developing expertise in both our solution and the recycling and resource recovery industry, this role could be an excellent opportunity for you.

Engagement: Independent Contractor

Retainer: Up to $3,500/month CAD, depending on experience

Time Commitment: Approximately 15 hours per week on average. Initial ramp-up period expected to require approximately 25 hours per month.

About the Opportunity

Diversys is seeking a Fractional Channel Marketing Manager to increase our visibility and credibility within the regulated recycling sector across North America. This is not a traditional digital marketing role. We are looking for someone who understands how to build awareness and influence within specialized industries by putting an organization in front of the right audiences, at the right events, through the right associations and industry channels.

You'll be responsible for identifying strategic opportunities to engage prospective clients, developing plans to maximize our presence, and executing those plans from concept to completion.



Success in this role means creating meaningful visibility that supports business development efforts and positions Diversys as a trusted industry authority.

You'll be provided with a proven go-to-market playbook, established messaging, and access to company leadership. Your role is to turn that foundation into market presence.

What You'll Be Responsible For

Industry Events & Conferences

- Identify conferences, trade shows, industry forums, and speaking opportunities aligned with our target market.
- Evaluate opportunities based on audience relevance, business impact, and return on investment.
- Develop annual and quarterly event recommendations.
- Coordinate event participation and execution.
- Association & Industry Engagement
- Identify relevant industry associations, stewardship organizations, professional networks, and regulatory communities.
- Recommend membership, sponsorship, and partnership opportunities.
- Develop plans to maximize the value of association participation.
- Coordinate submissions, contributions, and engagement activities.

Thought Leadership & Visibility

Identify opportunities for Diversys leaders to contribute expertise through:

- Conference presentations
- Panel discussions
- Industry publications
- Association newsletters
- Industry working groups
- Educational forums

- Develop speaking proposals, abstracts, and content plans.
- Work with internal subject matter experts to position Diversys as a credible industry voice.

Event Marketing Execution

- Create and coordinate event-related collateral and promotional materials.
- Manage speaker submissions, conference applications, and sponsorship deliverables.
- Develop pre-event, during-event, and post-event engagement strategies.




- Track outcomes and provide recommendations for continuous improvement.

What Success Looks Like

Within the first few months, you will:
- Build an event and association engagement roadmap aligned to our target market.
- Identify and prioritize high-value opportunities where Diversys should participate.
- Secure speaking, sponsorship, and thought leadership opportunities.
- Establish repeatable processes for event planning and execution.
- Increase Diversys' visibility among prospective clients and industry stakeholders.

What We're Looking For

- Experience in channel marketing, field marketing, event marketing, association management, or business development marketing.
- You're equally comfortable developing a strategic recommendation and executing the details required to make it happen.
- A demonstrated ability to identify and leverage industry engagement opportunities.
- Robust project management and execution skills.
- Experience developing conference submissions, speaking proposals, or sponsorship strategies.
- Excellent written and verbal communication skills.
- The ability to work independently and make recommendations based on business objectives.
- Experience in a regulated, technical, B2B, environmental, public sector, or industrial industry is an asset.

How We Work

- Fully remote, anywhere in Canada.
- Flexible schedule with outcomes-based expectations.
- Direct collaboration with company leadership.
- Access to an established go-to-market playbook and supporting resources.
- Monthly retainer model with clearly defined objectives and deliverables.

Equal Opportunity & AI Usage

Diversys Software is an equal-opportunity employer. We are committed to creating an inclusive and accessible workplace and welcome applications from qualified candidates of all backgrounds. Accommodations are available throughout the recruitment process upon request.

We take a human-led approach to our recruitment process; however, from time to time, AI-suppored tools are used to help us. All hiring decisions are made by people.

📌 Fractional Channel Marketing Manager (Canada)
🏢 Diversys Software
📍 Canada