16 Oct
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Anonymous
|
Toronto
Work Location Toronto, Ontario, CanadaHours 37.5Line Of Business MarketingPay Details $81,600 - $115,200 CADTD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.Job Description We are seeking an Associate Marketing Manager who is a strategic thinker and problem solver with the ability to work in a fast paced environment. This ideal individual will have a knowledge of key marketing concepts, strong interpersonal and communication skills. They will be able to help influence business strategy and develop and execute impactful marketing campaigns that align with the business goals.KEY ACCOUNTABILITIES CUSTOMER Gather, integrate and interpret existing views of the target audience, including demographic, attitudinal, and behavioral data to create campaign kick offs and briefsTranslate marketing objectives and consumer insights into communication strategy (benefit, offer, reason to believe “RTB” or proof points).Partner with offices of Sr level executives to drive marketing campaigns and communicationsCreate or contribute to an inspiring creative brief for media and creative agencies, evaluates creative campaigns and media strategiesUnderstand role of different media options and their impact on achieving marketing objectives,
and oversee flawless execution of tactical media and creative plansLead/interface and contribute to cross-functional marketing teams to deliver all elements of campaigns including, targeted and channel marketingDevelop marketing strategies/plans; create a vision of market, channel, and segment potential, develop value propositions and proof points that further our competitive advantage, and translate business strategies into marketing plansDeliver and monitor results; ensure stated objectives are delivered on plan (monitor/ early indicators) and where required, take corrective actions to achieve targetsTell our Story – effectively communicate the results and sell the value of marketingTrack and manage budget against plan, meeting all financial reporting requirementsFocus and define the problem to solve, engage resources across functional boundaries to gather data and insight, draw insight from data, making correlations and connections to deliver meaning from disparate sources of dataUse data combined with judgement and intuition to make recommendationsUtilize data to tell our story and make recommendations that are simple and conciseSHAREHOLDER Prioritize and manage own workload to meet service level requirements for service and productivityAdhere to enterprise frameworks or methodologies that relate to activities for respective business area(s) Ensure respective programs/policies/practices are well managed, meets business needs, complies with internal and external requirements,
and aligns with goalsProtect the interests of the organization – identify and manage risks, and ensure the prompt and thorough resolution of escalated non-standard, high risk issuesConduct internal and external research projects; support the development/ delivery of presentations / communications to management or broader audienceConduct meaningful analysis at the functional or enterprise level using results to draw conclusions, make recommendations, assess the effectiveness of programsMonitor service, productivity and assess efficiency levels within own function and implement continuous process / performance improvements as neededActively manage relationships within and across various business lines, corporate and/or control functions and ensure alignment with enterprise/regulatory standardsKeep abreast of emerging issues, trends, and evolving regulatory requirements and assess potential impactsMaintain a culture of risk management and control, supported by effective processes in alignment with risk appetiteEMPLOYEE / TEAM Participate fully as a member of the team, support a positive work environment that promotes service to the business, quality, innovation and teamwork and ensure timely communication of issues/ points of interestKeep current on emerging trends/ developments and grow knowledge of the business, related tools and techniquesParticipate in personal performance management and development activities, including cross training within own teamKeep others informed and up-to-date about the status / progress of projects and / or all relevant or practical information related to day-to-day activitiesLead, motivate and develop relationships with internal and external business partners / stakeholders to develop productive working relationships.Act as a brand ambassador for your business area/function and the
📌 Associate Marketing Manager (Toronto)
🏢 Anonymous
📍 Toronto