Lead the marketing strategy for a cutting-edge technology firm in Canada as a Senior Marketing Manager. Drive brand positioning and translate complex technologies into compelling narratives. In this hands-on role, you will spearhead the global marketing efforts for a business transforming critical infrastructure management.
Collaborating with cross-functional teams including Sales and Product, your focus will be on crafting customer-centric marketing assets that align with business goals. You will have significant autonomy and ownership in shaping marketing strategies that not only engage customers but also elevate the brand's market presence. Key Responsibilities:
- Develop and execute comprehensive global marketing strategies
- Lead product marketing initiatives to communicate customer benefits
- Create high-quality sales enablement materials for various channels
- Drive customer storytelling through case studies and testimonials
- Manage relationships with external partners to enhance brand visibility Requirements:
- Minimum 7 years in B2B marketing, ideally in tech sectors
- Proven success in scaling marketing functions and strategies
- Expertise in product marketing and enterprise sales cycles
- Robust storytelling and content creation skills
- Excellent project management and communication capabilities Shape the future of critical infrastructure marketing with your strategic insights and hands-on leadership.