Become the Strategic Director of Marketing Operations at Captivate IQ and influence how sales performance is managed in high-growth environments. Drive automation and strategy to optimize marketing functions.You will architect and implement modern marketing operations strategies, focusing on AI-driven improvements and seamless integration with sales processes. In collaboration with cross-functional leaders, you will ensure that operations yield measurable revenue impacts while advancing operational excellence within your team.Key Responsibilities:
- Redefine and automate marketing workflows for efficiency
- Lead data segmentation initiatives for targeted outreach
- Analyze and experiment with dynamic lead scoring systems
- Ensure alignment between marketing operations and sales teams
- Manage the overall marketing technology stack and campaignsRequirements:
- 10+ years in Marketing or Sales Operations, especially B2 B
- Robust proficiency in Hub Spot and Salesforce
- Proven track record in managing complex tech environments
- Hands-on experience with various AI tools and automations
- Understanding of BDR processes and prospect engagementEnable marketing excellence through strategic operations and AI initiatives at Captivate IQ.#J-18808-Ljbffr
📌 Strategic Director Of Marketing Operations (Winnipeg)
🏢 Marapro
📍 Winnipeg
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