We are looking for a motivated and results-driven Sales Development Representative (SDR) to join our growing sales team. The ideal candidate has 2–3 years of experience in sales development, lead generation, business development, or outbound sales and is confident with both email outreach and outbound cold calling.

You will be responsible for identifying potential prospects, initiating conversations, qualifying leads, and booking qualified meetings for the sales team. The right candidate should be comfortable working with targets, conducting high-volume outreach, and building relationships with prospective clients.

Key Responsibilities

Conduct outbound cold calls to prospective clients and decision-makers.

Execute personalized email outreach campaigns to generate new sales opportunities.

Research companies, industries, and key decision-makers to identify qualified prospects.

Generate and qualify leads through outbound prospecting.

Engage prospects through phone, email, LinkedIn, and other appropriate channels.

Schedule qualified appointments and sales meetings for Account Executives or Business Development Managers.

Follow up consistently with prospects who have shown interest or require additional nurturing.

Maintain accurate and updated prospect information in the CRM.

Track daily outreach activities, conversations, appointments, and results.

Meet or exceed assigned daily, weekly, and monthly KPIs and sales targets.

Collaborate with the sales team to improve prospecting strategies and conversion rates.

Stay informed about target industries, prospects, competitors, and relevant market trends.

Continuously test and improve email messaging, call scripts, and outreach strategies.

Qualifications

2–3 years of experience in Sales Development, Business Development, Lead Generation, Inside Sales, Appointment Setting, or a similar role.

Proven experience conducting outbound cold calls.





Proven experience with email outreach and prospecting campaigns.

Strong communication and interpersonal skills.

Confident speaking with business owners, executives, and decision-makers.

Experience using CRM platforms such as HubSpot, Salesforce, Zoho, Pipedrive, or similar tools is an advantage.

Strong research and prospecting skills.

Ability to handle rejection and maintain a positive, persistent approach.

Highly organized and able to manage multiple prospects and follow-ups.

Comfortable working with sales targets and performance-based KPIs.

Strong written and spoken English.

Ability to work independently while collaborating effectively with a remote sales team.

Preferred Skills

LinkedIn prospecting and social selling

Cold calling and lead qualification

Appointment setting

CRM management

Lead research and list building

Sales automation and outreach tools

Experience selling services, SaaS, staffing, outsourcing, or other business solutions

Key Performance Indicators (KPIs)
The SDR will be measured based on:

Number of outbound calls completed

Number of emails sent

Qualified leads generated

Positive responses and conversations

Qualified appointments booked

Show-up rate for booked meetings

Lead-to-meeting conversion rate

Pipeline opportunities generated

Overall achievement of assigned sales targets

What We’re Looking For
We are looking for someone who is proactive, persistent, coachable, and hungry for results. You should enjoy reaching out to new people, starting conversations, overcoming objections, and turning cold prospects into qualified sales opportunities.

If you are confident on the phone, comfortable with email outreach, and motivated by hitting sales targets, we'd love to hear from you.

Experience: 2–3+ years

Work Setup: Remote

Employment Type: Full time

Schedule: EST

Equipment: Own computer and reliable internet connection required

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📌 Sales Development Representative (SDR) (New Brunswick)
🏢 Easy Outsource
📍 New Brunswick