A fractional CFO and strategic finance partner for rapid-growth ecommerce, CPG, and SaaS companies — driving cash flow optimization, margin improvement, and scalable financial strategy to fuel smarter growth.Role DescriptionWe are hiring a Sales Executive to own inbound demand and build outbound pipeline from first contact through booked, qualified conversations and eventually to closed audits. You will work high-volume inbound leads, run targeted outbound campaigns to enterprise prospects, qualify decisively, deliver value on every interaction, and ensure that leadership only spends time with serious, qualified prospects.Respond to new booked leads immediately (minutes, not hours)Proactively work inbound leads that meet revenue thresholdsCall, text, email, and follow up persistently and professionallyIncrease speed-to-lead, show rate,



and qualification rateExecute targeted cold calling campaigns to enterprise eCommerce and CPG brandsBuild and manage outbound email sequences to high-value prospectsResearch and identify ideal-fit accounts within the $20–$80MM revenue rangePersonalize outreach using prospect's financials, growth signals, and operational blind spotsGenerate qualified meetings from outbound efforts alongside inbound pipelineCollaborate with leadership to refine enterprise messaging and ICP targetingQualifications2+ years in BDR, SDR, or AE role selling B2B servicesProven ability to run real discovery callsStrong phone presence and comfort with live callingExperience with outbound prospecting (cold calling and email sequences)Ability to follow scripts and adapt intelligentlyHigh emotional self-regulation and resilienceSelf-directed learner — you improve your own sales skillsStrong written and verbal communicationCompensationBase + performance-based uncapped commission

📌 Sales Executive (Ottawa)
🏢 Seed Sales
📍 Ottawa