Do you think creatively and thrive on turning bold ideas into measurable growth?

Are you energized by fast-paced environments where cross-functional collaboration fuels real impact?

We’re looking for a Campaign Marketing Manager to lead national campaigns and seasonal activations. You’ll own the campaign calendar, oversee brand and PR activity, and drive awareness, consideration, and commercial results.

The Why…
Join Splitsville as a Campaign Marketing Manager and in return you'll get:

3 weeks of vacation (increasing to 4 weeks after one year!)
Discounts on food and $1 bowling
Financial long service awards
Medical and dental benefits
RRSP matching plan
Mental health support benefits

The What…
Here’s some of what you can expect as part of the role…

Develop, manage and deliver the annual calendar of national campaigns and promotions, aligned with UK business plans and objectives
Lead end-to-end delivery of integrated media campaigns across paid, owned and earned channels, ensuring all campaigns are delivered to deadline and well-communicated across the wider business and centre teams
Own brand and creative management, ensuring all campaign assets are on-brand, consistent and impactful
Manage Splitsville’s social channels, working with the UK content team, to drive brand engagement
Manage relationships with Social and PR agencies, including briefing, performance management and budget control
Oversee brand tracking and performance measurement, translating insights into actionable recommendations
Ensure campaigns are optimised for ROI, spend efficiency and commercial impact
Prepare regular reports on campaign performance,



brand health and marketing effectiveness for senior stakeholders
Work closely with UK media, digital, e-commerce and social teams to ensure campaigns are fully integrated across channels
Provide clear campaign toolkits and guidance to support local execution across centres
Work closely with UK social and content team and local agencies/freelancers to drive brand awareness through social channels
Work cross-functionally to ensure consistency in messaging, creative and execution across all business units
Stay up to date with market trends, competitor activity and consumer insights to inform campaign strategy
Support broader marketing projects and initiatives as required to meet company growth objectives
Oversee workback schedules and lead cross-functional teams with required communication to maintain business timelines.
Prepare up-to-date reports on departmental progress and direction.

The Who…
The be a successful Campaign Marketing Manager, you’ll have:

Diploma or bachelor’s degree in marketing or communications
3+ years of experience in a marketing manager role with direct reports
Proven experience developing marketing plans and campaigns - and facilitating their successful execution. The ideal candidate will have prior experience with a wide range of marketing functions, including social media, communications,



graphic design, e-commerce websites, email marketing and digital marketing channels.
Experience within Entertainment and Hospitality industries is an asset
Proficiency in MS Office - Word, Excel, PowerPoint
Experience with Google Analytics, Hootsuite and various CMS and email marketing platforms an asset
Experience with graphic design, photography and video creation is an asset
Bilingual (French & English) is an asset
Excellent organizational, time and project management skills, with the ability to multi-task several projects simultaneously
High-energy, self-starter with positive and engaging personality
Outstanding attention to detail with excellent design sense and robust understanding of branding, communications, marketing principles and best practices.

Work Environment/Travel Requirements:
Hybrid office/entertainment centre environment
Weekly visits to centres within the GTA; occasional overnight travel to non-local centres

Splitsville Entertainment is Canada’s premier family entertainment centre! Our modern facilities combine state-of-the-art 10 pin bowling, high-quality casual dining, arcades, laser tag, and other entertainment options to make your visit a one-of-a-kind experience.

At Splitsville we value diversity and inclusion, and we’re committed to creating a working environment that promotes equal opportunities. Individual differences and the contributions of all employees are recognised and valued and we believe that a diverse and inclusive workplace makes us a more relevant, more competitive, and more resilient company.

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📌 Campaign Marketing Manager (Ontario)
🏢 Splitsville Bowl
📍 Ontario