Digital Marketer (Calgary)

Digital Marketer (Calgary)

15 Oct
|
Clique Hotels & Resorts Calgary
|
Calgary

15 Oct

Clique Hotels & Resorts Calgary

Calgary

Position Summary: We're searching for a forward-thinking Digital Marketer to steer our digital marketing endeavors. This role emphasizes enhancing our brand's digital footprint, amplifying hotel bookings, and promoting our culinary highlights. The ideal candidate will be a confluence of creativity, analytical skills, in-depth knowledge of the Calgary market, and proficiency in contemporary digital marketing tools and platforms, including ChatGPT AI.

Key Responsibilities:

- Digital Strategy Development: Construct, implement, and monitor a comprehensive digital marketing strategy to boost online visibility, engagement, and conversion for Clique Hotels Calgary including Acclaim Hotel, Applause Hotel, Hotel Clique, Pacini Restaurant, Tonic Kitchen + Bar and related event, leisure, parking facilities.
- SEO & SEM: Coordinate with agencies for optimal performance.
- Social Media Management: Pilot Clique's social media initiatives, create compelling content, oversee engagement, and foster active interactions with our audience.
- Email Marketing: Design and execute timely newsletters and promotional campaigns while ensuring compliance with relevant regulations.
- Content Creation using AI: Utilize tools like ChatGPT AI to generate engaging blogs, idea lists, and other relevant content tailored for our audience.
- Performance Analytics: Employ tools such as Google Analytics to gauge online traffic, user behavior, and measure campaign outcomes, drawing actionable insights.
- Budget Management: Allocate and oversee the digital marketing budget, aiming for the highest ROI.
- Trend Vigilance: Stay updated with the latest in digital marketing, hospitality trends, and AI-generated content possibilities.
- Cross-functional Collaboration: Partner with property managers for a unified marketing approach across websites, mobile marketplaces, and other digital platforms.




- AI-Driven Event Planning: Use ChatGPT AI to draft innovative current event-based trip plans, ensuring unique and memorable experiences for our guests.

Qualifications & Skills:

- Bachelor’s degree in Marketing, Business, or related fields.
- 5+ years in digital marketing, with a preference for candidates experienced in the hospitality realm.
- Mastery in SEO, SEM, PPC, content marketing, and mobile marketplace strategies.
- Proficiency in tools like Google Analytics, Google Ads, Facebook Ads Manager, and especially ChatGPT AI.
- Stellar communication capabilities, both verbal and written.
- Comprehensive understanding of the Calgary hospitality scene.
- Proactive, detail-oriented, with adept multitasking skills.
- Strong interpersonal skills, a collaborative spirit, and leadership acumen.

What We Offer:

- Competitive salary package with performance-driven incentives.
- Comprehensive health and wellness benefits.
- Exclusive perks at Clique properties.
- Pathways for continuous professional growth.
- An invigorating and synergistic work workplace.
- Candidates interested in joining our vibrant team should forward their resume and a detailed cover letter to [HR email]. We appreciate every application, but only those shortlisted will be contacted. Clique Hotels and Resorts Calgary is an equal opportunity employer and is committed to fostering a diverse and inclusive workforce.

Job Types: Permanent, Full-time

Pay: $60,000.00-$70,000.00 per year

Benefits:

- Casual dress
- Company events
- Dental care
- Discounted or free food
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- Store discount

Ability to commute/relocate:

- Calgary, AB T2E 7Y5: reliably commute or plan to relocate before starting work (required)

Education:

- Secondary School (preferred)

Experience:

- Marketing: 1 year (required)

Work Location: In person

📌 Digital Marketer (Calgary)
🏢 Clique Hotels & Resorts Calgary
📍 Calgary

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