Reporting to the AVP, Head of Portfolio Data & Analytics, the role of Business Strategic Insights [Retail Deposit] Lead will support aspects of Manulife Bank’s Deposit product success including strategic positioning, system enhancements, sales generation and retention improvement. This role will work closely with the Sales and Product teams, Treasury, as well as other supporting organizations. The candidate will leverage best practices in business analysis, strategic consulting and reporting working within the Data & Analytics team.

The ideal candidate will have a strong background in business knowledge, mathematics, and banking.

Position Responsibilities:

Individual Responsibilities

- Develop and maintain analytical frameworks to assess deposit portfolio performance, including balance trends, rate sensitivity, product mix, and customer segmentation (40%)
- Produce independent strategic analyses and business cases to support deposit growth initiatives, new product opportunities, and competitive positioning (20%)
- Translate complex data into transparent, decision-ready insights and executive-level presentations for senior leadership and business stakeholders (20%)
- Monitor macroeconomic conditions, interest rate movements, and competitive landscape to proactively identify risks and opportunities for the deposit business (10%)
- Partnership with the reporting and analytics team on design and maintenance of deposit performance dashboards and reporting tools, ensuring timeliness and relevance (5%)
- Independently scope and execute strategic projects from problem definition through to recommendation and implementation support (5%)
- Maintain a solid understanding of relevant regulatory requirements (e.g. OSFI liquidity guidelines, FCAC framework) and ensure analyses reflect compliance considerations

Shared Responsibilities

- Collaborate with Finance, Treasury, and Product teams to align deposit strategy with funding targets, balance sheet objectives, and profitability goals
- Partner with Marketing and Digital Delivery teams to support campaign planning, channel optimization, and customer experience improvements tied to deposit growth
- Contribute to the annual strategic planning and budgeting process by providing analytical input and scenario modelling in coordination with business unit leaders
- Work jointly with Risk and Compliance to assess product or pricing changes against regulatory and risk appetite constraints
- Support cross-functional working groups and initiatives where deposit strategy intersects with broader retail banking priorities
- Participate in knowledge sharing and peer review of analyses across the strategy and analytics team to maintain quality and consistency of insights





Required Qualifications:

- Post-secondary education in Business, Economics, or Mathematics
- Prior experience in Business Analysis, Change Management, or Strategy consulting
- Demonstrated ability to communicate complex problems in a clear and concise manner to senior colleagues
- 3-5 years experience as a Business Analyst in a previous role
- Strong Excel or PowerBI Skills (VLOOKUP, Pivot Tables, etc.)
- Advanced Analytics & Financial Acumen – strong quantitative and modelling skills combined with a solid understanding of retail banking economics, deposit products and balance sheet fundamentals
- Strategic Thinking & Insight Generation – Ability to structure complex business problems, synthesize data into clear “so what” conclusions, and translate findings into forward-looking recommendations that drive decisions
- Executive Communication & Storytelling – Produces compelling, decision-ready materials for senior audiences and can confidently present and defend analysis, turning complex findings into clear and concise narratives
- Cross-Functional Collaboration & Influence – Build credibility and works effectively across Finance, Treasury, Product, Risk, and Marketing to align strategy with business objectives, without relying on direct authority

Preferred Qualifications:

- Previous experience in banking industry is an asset

- Experience with SQL and/or Python with background in Jira/Confluence is an asset

When you join our team:

- We’ll empower you to learn and grow the career you want.
- We’ll recognize and support you in a adaptable setting where well-being and inclusion are more than just words.
- As part of our global team, we’ll support you in shaping the future you want to see.

The role being advertised is an existing vacancy. About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Chance Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work setting that embraces the strength of cultures and individuals. We are committed to fair recruitment,



retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact [email protected].

Referenced Salary Location

Toronto, OntarioWorking Arrangement

HybridSalary range is expected to be between

$73,725.00 CAD - $122,875.00 CADEmployees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact [email protected] for the salary range for your location.

Manulife offers eligible employees a wide array of customizable perks, including health, dental, mental health, vision, short- and long-term disability, life and AD&D; insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence.

If you are applying for this role in the U.S., please contact [email protected] for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

📌 Business Strategic Insights – Retail Deposits Lead (Waterloo)
🏢 Manulife
📍 Waterloo