We’re Hiring: Marketing Functional Consultant – Microsoft Dynamics 365 Customer Insights

Location: Toronto, ON (Onsite)

Role: Marketing Functional Consultant – Sales & Marketing Technology Transformation (Discovery)

Aptino Inc. is looking for an experienced Microsoft Dynamics 365 Customer Insights (Journeys/Marketing) Functional Consultant Manager to support a Sales & Marketing Technology Transformation initiative.

Key Responsibilities:

- Lead requirements gathering, stakeholder workshops, solution design, and business process transformation.
- Design and implement customer journeys, segmentation, lead management, campaign automation, personalization, and analytics.
- Translate business needs into functional designs, user stories, and delivery backlogs.
- Drive backlog grooming, sprint planning, UAT, solution demonstrations, and business sign-offs.
- Support customer data management, data migration, data quality, and customer profile unification.
- Collaborate with Product Owners, Architects, Development, and QA teams throughout the delivery lifecycle.
- Oversee integrations using REST APIs, OData, MuleSoft, Azure Integration Services, and Power Platform connectors.
- Lead stakeholder engagement, executive-level discussions, and change impact assessments.
- Support release management, user training, adoption, and post-go-live activities.




- Mentor functional consultants and business analysts while ensuring alignment between business objectives and technology solutions.

Required Qualifications:

- 8–12+ years of experience with Microsoft Dynamics 365 Customer Engagement.
- Solid expertise in Dynamics 365 Customer Insights (Journeys/Marketing).
- Experience in Banking, Financial Services, Insurance (BFSI), or other customer-centric industries.
- Strong knowledge of Dynamics 365 Sales, Customer Service, Dataverse, Power Platform, and customer engagement processes.
- Experience with marketing automation, customer data platforms, integrations, and enterprise transformation initiatives.
- Excellent communication, stakeholder management, and leadership skills.

Preferred Certifications:

- Microsoft Certified: Dynamics 365 Customer Experience Analyst Associate
- Microsoft Certified: Power Platform Functional Consultant Associate

? Interested candidates: Please share your updated resume at [email protected] / [email protected] Contact No - (phone hidden).

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📌 Marketing Functional Consultant – Microsoft Dynamics 365 Customer Insights (Ontario)
🏢 Aptino
📍 Ontario