About Rennaï

Discover Rennaï, the beauty and modern self-care destination of the future.

At Rennaï, we are dedicated to helping individuals achieve well-being through 360° self-care in a highly accessible setting. Inspired by the French word Renaissance, meaning rebirth and renewal, we are committed to empower individuals on their journey towards self-care, self-love, and self-discovery.

Our range of carefully curated beauty products from around the world is complemented by personalized self-care services, including consultations with beauty, nutrition, and wellness experts. We offer a variety of services to nourish the mind, body, and soul, providing everything you need to feel your best, both inside and out.

Position Overview The Visual Merchandising & Events Expert is responsible for bringing the Rennaï brand to life through exceptional visual presentation, elevated client experiences, and best-in-class event execution. This role owns the coordination and implementation of visual merchandising initiatives, in-store activations, brand events, masterclasses, pop-ups, and client experiences while ensuring alignment with luxury retail standards and business objectives.

As a key partner to Marketing, Experience, Operations, Buying, Brand Partners, Carbonleo, and Store Leadership, the Expert creates engaging environments that drive customer acquisition, client retention, traffic, conversion, and incremental sales across all store realms.

This role requires a highly organized, detail-oriented, and creative individual who thrives in a fast-paced luxury environment, can manage multiple projects simultaneously, and consistently delivers elevated experiences that reflect the Rennaï brand.

Key Responsibilities

Events & Experiential Retail

- Coordinate and execute all in-store events, brand activations, masterclasses, VIP experiences, launches, pop-ups, and customer engagement initiatives.
- Manage end-to-end event execution, including planning, timelines, logistics, setup, execution, teardown, reporting, and follow-up.
- Partner with the Experience Manager to create a weekly activation calendar designed to drive foot traffic, client engagement, service bookings, and incremental sales across all realms.
- Collaborate with Brand Partners to develop unique counter activations, animations, promotional moments, sampling programs, and customer experiences that support business objectives.
- Track event performance and provide post-event recaps, insights, attendance results, and recommendations.
- Support external events and community activations in partnership with Carbonleo and Royalmount, ensuring Rennaï is represented with excellence and consistency.
- Coordinate participation in external brand events, partnerships initiatives, and external marketing opportunities.
- Assist with VIP shopping experiences, influencer events, media events, and private client appointments.

Visual Merchandising & Brand Presentation

- Execute all visual merchandising updates, campaign launches, promotional presentations, seasonal changes,



and product placements according to brand standards.
- Maintain luxury presentation standards throughout the store, ensuring displays remain impactful, pristine, and customer focused.
- Conduct daily and weekly store walkthroughs to identify opportunities related to presentation, storytelling, product placement, signage, tester standards, cleanliness, and customer experience.
- Adapt visual merchandising concepts to maximize store opportunities while maintaining brand integrity.
- Partner with Buying and Merchandising teams, Sr Director of Sales & Operations on current launches, category refreshes, inventory transitions, and promotional initiatives.
- Ensure all customer-facing environments support the luxury image and positioning of Rennaï and its brands.

Customer Experience & Commercial Activation

- Collaborate closely with the Experience Manager and Store Leadership Team to develop experiential strategies that increase traffic, conversion, service bookings, and average transaction value.
- Drive weekly counter animation plans across Beauty, Fragrance, Wellness, Services, and Client experience areas.
- Create engaging customer moments that encourage product discovery, consultation bookings, and multi-category shopping.
- Support CRM initiatives and clienteling activities through event experiences and personalized customer engagements.
- Partner with advisors and brand ambassadors to ensure activations result in measurable sales opportunities.
- Help identify emerging luxury beauty and experiential retail trends to continuously enhance customer experiences.

Hospitality & Service Support

- Partner with the Beauty Bar, Retreat, and Bar teams to support hospitality elements during events and activations.
- Coordinate beverage service, guest amenities, refreshments during event & Services with the Barista.
- Ensure hospitality offerings align with event objectives and luxury service standards.
- Support execution of wellness events, service-focused activations, and Retreat experiences.
- Collaborate with operational teams to ensure all guest-facing touchpoints deliver a seamless and elevated client experience.

Operational Excellence & Back-of-House Management

- Maintain organization and inventory of all visual merchandising and event-related assets including:
- Fixtures
- Props
- Signage
- Collateral
- Testers
- Samples
- Gift with Purchase inventory
- Event supplies
- Decorative elements
- Furniture and display assets

- Ensure all materials are properly stored, cataloged, labeled, and readily available.
- Anticipate upcoming needs and proactively communicate supply requirements.
- Maintain event calendars, project plans, activation schedules, shared trackers,



and reporting tools.
- Manage multiple priorities independently while ensuring deadlines and execution standards are consistently met.
- Identify risks and propose solutions proactively.

Cross-Functional Collaboration

- Serve as a key connection point between:
- Experience Team
- Marketing
- Operations
- Buying
- Merchandising
- Store Leadership
- Brand Partners
- Carbonleo
- Hospitality Teams- Barista
- Beauty Services Team

- Ensure alignment across all stakeholders for successful execution of campaigns and events.
- Communicate clearly and effectively with internal teams and external partners.
- Participate in planning meetings and provide recommendations to improve customer experience and operational efficiency.
- Support training and coaching of teams on event readiness, luxury service expectations, visual standards, and activation execution.

Leadership Expectations

- Act as a brand ambassador for Rennaï and champion luxury service standards.
- Demonstrate ownership, accountability, and initiative.
- Lead projects independently while maintaining strong teamwork and collaboration.
- Foster a culture of excellence, hospitality, creativity, and continuous improvement.
- Be a proactive problem solver who anticipates business needs and opportunities.

Skills & Qualifications

- 2-4 years of experience in Event Management, Visual Merchandising, Luxury Retail, Beauty, Hospitality, Experiential Marketing, or a related field.
- Strong project management and organizational capabilities.
- Exceptional attention to detail and follow-through.
- Strong communication and relationship-building skills.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Creative mindset with a refined eye for luxury aesthetics and customer experience.
- Strong business acumen with the ability to connect activations and events to sales results.
- Proficiency with Microsoft Office Suite (Excel, Outlook, Word, PowerPoint).
- Experience with project management tools and event planning software is an asset.
- Ability to work evenings, weekends, and holidays as required.
- Ability to stand for extended periods and safely lift up to 30 lbs.

Success Measures The Visual Merchandising & Events Expert will be measured on:

- Successful execution of events and activations.
- Growth in event attendance and engagement.
- Incremental sales generated from activations.
- Increased service bookings and customer participation.
- Visual merchandising compliance and presentation standards.
- Brand partner satisfaction.
- Client experience and NPS results.
- Organization and readiness of event and VM assets.
- Cross-functional collaboration and project execution.
- Contribution to overall traffic, conversion, and customer retention goals.

Join our dynamic team and be part of a luxurious beauty experience that empowers individuals to embrace their uniqueness. Together, let’s create an inspiring space where beauty and confidence flourish, making a lasting impact on our customers’ lives.

📌 Visual Merchandising & Events Expert (Replacement Contract) (Mount Royal)
🏢 Rennaï
📍 Mount Royal