Elevate brand visibility with Rothmans, Benson & Hedges Inc. (RBH) as Manager of Consumer Engagement. This role is critical in enhancing connections across Canada's hospitality and entertainment industry.
As a leading relationship builder, you will oversee consumer engagement initiatives within the hospitality sector for RBH, a Philip Morris International affiliate. This senior role focuses on creating responsible experiences and building trusted partnerships that drive brand equity and visibility. Your impact will include managing a comprehensive national engagement roadmap and venue portfolio strategy.
Key Responsibilities:



- Build relationships with hospitality partners and venue owners - Lead the national engagement roadmap and annual calendar - Design programs for enhancing consumer experiences - Manage training and execution with agencies and teams - Expand the venue portfolio while ensuring compliance
Requirements: - Expertise in brand engagement and experiential marketing - Proven ability to build robust external partnerships - Excellent negotiation and project leadership skills - Relevant university degree or equivalent experience - Familiarity with governance in regulated settings
Drive brand engagement and consumer experiences for RBH in Canada’s vibrant hospitality landscape.#J-18808-Ljbffr

📌 Manager Of Consumer Engagement At Rbh Winnipeg
🏢 Philip Morris International
📍 Winnipeg