Enhance customer loyalty at National Bank as the Head of Loyalty and Engagement. Drive retention and cultivate personalized experiences to foster sustainable growth. This leadership role involves defining and implementing customer loyalty strategies to maximize retention and lifetime value.
Collaborate with data and digital teams to refine personalization efforts while managing proactive retention programs. Your expertise will guide the Bank’s loyalty initiatives, ensuring alignment with strategic partners and product teams for growth prospects. Key Responsibilities:
Define customer loyalty and engagement strategy to boost retention
Develop personalization strategies with data and analytics teams
Optimize retention programs for at-risk customers
Lead and evolve the loyalty program and partners
Inspire teams focused on customer relationship management Requirements:
Bachelor’s degree in marketing or related field
Minimum 15 years in customer loyalty and engagement
Senior leadership experience in large organizations
Proven experience managing loyalty programs
Robust data analysis and personalization skills Bring your expertise in loyalty strategies and data-driven decision-making to shape customer experiences at National Bank.
📌 Head Of Customer Engagement At National Bank Montreal
🏢 National Bank of Canada
📍 Montreal
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