Become a cornerstone in marketing strategy at Binance.US as a Senior Data Analyst. Bring your expertise in data-driven decision-making to a leading U.S. crypto exchange.

In this pivotal role, you will collaborate closely with the Marketing team to establish a robust analytics foundation crucial for driving growth. You'll utilize tools including AppsFlyer and GA4 to support marketing measurement, and develop self-serve dashboards for performance monitoring. Your background in growth analytics will empower you to identify and analyze funnel data effectively.

Key Responsibilities:
• Establish marketing measurement frameworks using AppsFlyer and GA4
• Create reconciled datasets for accurate performance comparisons
• Develop dashboards and reporting for Marketing insights




• Analyze the full customer lifecycle to identify growth opportunities
• Design and execute A/B tests to enhance acquisition strategies

Requirements:
• 4-7 years in marketing analytics or data science
• Expertise with AppsFlyer, GA4, and SQL
• Solid background in funnel analysis and marketing attribution
• Proficiency in BI tools like Tableau or Looker
• Excellent communication skills to influence decisions

Shape the future of marketing analytics at Binance.US with your expertise.
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📌 Senior Data Analyst for Marketing at Binance.US (Manitoba)
🏢 US Health Partners
📍 Manitoba