14 Oct
|
Ventaco
|
North York
14 Oct
Ventaco
North York
About VentaCo
VentaCo is a Toronto-based financial advisory firm built by former bankers, helping individuals, families, and businesses navigate their financial needs through a range of services, including mortgages and financial solutions.
We're looking for a creative, analytical, and results-driven Marketing Specialist to support the growth of both brands through digital marketing, paid advertising, and engaging content.
About the Role
As our Marketing Specialist, you'll play a key role in growing our digital presence, generating leads, and executing marketing strategies across multiple platforms.
We're looking for someone who brings both creativity and a strong understanding of performance marketing. The ideal candidate is comfortable managing paid advertising campaigns, analyzing results, creating engaging content, and taking ownership of marketing initiatives from start to finish.
This is an exciting prospect for someone who thrives in a fast-paced environment, enjoys working independently, and wants to make a measurable impact on growing businesses.
Key Responsibilities
- Plan, launch, and manage paid advertising campaigns across platforms such as Meta (Facebook and Instagram), Google Ads, and LinkedIn.
- Monitor and optimize campaign performance, focusing on lead generation, conversions, return on ad spend (ROAS), and cost per lead (CPL).
- Develop and execute digital marketing strategies to increase brand awareness, engagement, and customer acquisition.
- Manage social media accounts across Instagram, Facebook, LinkedIn, TikTok, and other relevant platforms.
- Create engaging content, including graphics, carousels, short-form videos, Reels, and promotional materials.
- Develop and maintain content calendars to ensure consistent and strategic posting across platforms.
- Analyze social media and advertising performance, providing regular reports and recommendations for improvement.
- Identify opportunities to grow social media followers, increase engagement, and generate qualified leads.
- Collaborate with internal teams to develop marketing campaigns that support business development, sales, and recruitment initiatives.
- Conduct market research and monitor industry trends, competitor activities, and emerging digital marketing opportunities.
- Manage multiple marketing projects while ensuring deadlines and brand standards are consistently met.
Qualifications & Experience
- 2–5 years of experience in digital marketing, social media management, or a related role.
- Hands-on experience managing paid advertising campaigns, particularly Meta Ads, is required.
- Strong understanding of digital marketing metrics, including ROAS, CPL, CPC, conversion rates, and engagement.
- Experience creating and optimizing lead-generation campaigns.
- Proficiency with Canva, Adobe Creative Suite, or similar design tools.
- Experience creating social media content, including short-form videos, graphics, and carousels.
- Familiarity with Meta Business Suite, Google Analytics, and other marketing analytics tools.
- Strong written communication skills with the ability to develop engaging marketing copy.
- Highly organized, creative, analytical, and detail-oriented.
- Ability to work independently, manage competing priorities, and take ownership of projects.
- Experience in financial services, real estate, or SaaS/technology is considered an asset.
What We Offer
- Competitive compensation based on experience.
- Hybrid work environment.
- Opportunity to take ownership of marketing initiatives across multiple growing brands.
- Opportunities for professional growth and development.
- Employee benefits.
Why Join Us?
At VentaCo, you'll have the opportunity to do more than simply manage social media accounts. You'll play an important role in shaping our marketing strategy, driving measurable business results, and contributing to the growth of multiple brands.
If you're passionate about digital marketing, enjoy combining creativity with data, and are excited to take ownership of your work, we'd love to hear from you.
Apply today to join our growing team!
Pay: $22.00-$25.00 per hour
Benefits:
- Dental care
- Extended health care
- On-site parking
- Vision care
Work Location: Hybrid remote in North York, ON M2H 3P8
📌 Senior Marketing Specialist (North York)
🏢 Ventaco
📍 North York