Elevate your marketing career with Insight Global as a B2B Marketing Specialist. This role focuses on developing campaigns and generating leads in a collaborative atmosphere.
Joining a growing marketing team, you will support the creation and execution of integrated marketing campaigns for the Americas Demand Center. Key responsibilities include managing email nurture streams and coordinating webinars. Collaborate with stakeholders while monitoring performance metrics for ongoing optimization and identifying future marketing opportunities.
Key Responsibilities:
• Support integrated marketing campaign planning and execution
• Create marketing assets and coordinate webinars
• Manage email nurture streams for effective engagement




• Monitor performance metrics for campaign optimization
• Research and identify current marketing opportunities
Requirements:
• 2-4 years in B2B marketing, especially in demand generation
• Experience with marketing automation platforms like Marketo or HubSpot
• Self-starter with the ability to work independently
• Strong analytical skills to make data-driven decisions
• Excellent written and verbal communication skills
Drive impactful marketing strategies and campaigns to engage prospects and increase leads for Insight Global's marketing initiatives.
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📌 B Marketing Specialist with Insight Global (Toronto)
🏢 Insight Global
📍 Toronto