We're a small, fast-moving team building a construction-related online platform.

We're looking for a GTM Lead to own how we reach customers, build pipeline and grow revenue.

Our customers are contractors and trade businesses.

You'll shape how we go to market and turn conversations into orders.

This is hands-on: you'll set the strategy and do the outreach yourself.

What you'll do Own our go-to-market: who we target, what we say, and which channels we use Run lead generation: lead lists, cold calls, compliant cold email, Linked

In, communities and partnerships Build our sales development process: scripts, follow-up cadence, CRM pipeline Book calls, qualify leads and help close orders Test fast, drop what doesn't work, and scale what does Report weekly on real numbers: leads, conversations, signups, orders, revenue Who we're looking for 3+ years in go-to-market, business development, SDR/BDR or B2B sales Has helped startups or small businesses grow their customer base (show us the numbers)



Has built outbound programs from scratch, not just followed someone else's playbook Comfortable cold calling busy, practical business owners Solid spoken and written English Available during Eastern Time (ET) business hours Bonus: B2B marketplace, logistics, construction or e-commerce experience Tools you should know Apollo, Lusha, Zoom

Info or a similar lead database Hub

Spot, Pipedrive or any CRM Instantly, Lemlist or another cold email tool Linked

In Sales Navigator Google Sheets Not a fit if you mainly do SEO, content, social media or paid ads.

We want someone who gets customers by talking to them.

How to apply Tell us about a GTM or customer acquisition effort you owned: what you did, which channels worked, and the results.

Applications without real numbers won't be reviewed.

📌 GTM Lead (Remote) (Toronto)
🏢 Hubstaff
📍 Toronto