Marketing Coordinator (Ontario)

Marketing Coordinator (Ontario)

13 Oct
|
Sahara Place
|
Ontario

13 Oct

Sahara Place

Ontario

Sahara Place is hiring a full-time, on-site Marketing Coordinator to own our social channels, content, search visibility and partnerships in Brampton and the wider GTA.
Details Employment type: Full time, permanent (approx. 40 hours/week)
Schedule: Weekdays, with some evenings and weekends for events and content shoots
Reports to: General Manager
Salary: 60,000–70,000 CAD per year
Sahara Place is hiring a full-time, on-site Marketing Coordinator to own our social channels, content, search visibility and partnerships in Brampton and the wider GTA.
Details Title: Marketing Coordinator
Location: On-site, 40B Hansen Road S, Brampton, ON L6W 3H4
Employment type: Full-time, permanent (approx. 40 hours/week)
Schedule: Weekdays, with some evenings and weekends for events and content shoots
Reports to: General Manager
Salary: 60,000–70,000 CAD per year
About Sahara Place Sahara Place is Brampton's private health, wellness and spa sanctuary, bringing clinical care, mindful movement and high-touch spa experiences under one roof.
Health: chiropractic, physiotherapy, acupuncture, nutrition counselling, body composition analysis, psychotherapy and clinical assessments.
Wellness: Reformer and Mat Pilates, Infrared Hot Yoga, and contrast therapy (sauna, steam and cold plunge).
Spa: RMT and non-RMT massage, lymphatic drainage, facials, IV drips and cosmetic injectables.
Our members are busy, high-achieving people who come to us to disconnect, recharge and invest in long-term wellbeing. Luxury, intention and community shape everything we do, from our booking app to our Instagram .
About the role You will be the day-to-day voice of Sahara Place online and in the community. Working from the centre, you will capture content on-site, grow our social following, make us easy to find in search and AI answers, and build relationships with influencers and like-minded local businesses.
This is a hands-on role for someone who can plan a monthly content calendar in the morning, film a Reformer class at noon and pitch a partnership in the afternoon. You will work closely with our instructors, practitioners and front-desk team, and report results monthly to leadership.
Key responsibilities Social media management Own Instagram, TikTok, Facebook and our Google Business Profile: planning, posting, community management and replies to DMs and reviews.
Shoot and edit short-form video and photography on-site (classes, treatments, spaces, team spotlights, member stories).
Stay current on platform trends and adapt them to a calm, premium brand voice.




Coordinate with the front desk so social enquiries turn into bookings in the Sahara Place app.
Content strategy Build and maintain a monthly content calendar tied to class launches, seasonal spa offers, memberships and events.
Write captions, email newsletters, in-app announcements, website copy and blog articles.
Translate clinical and wellness services (IV drips, contrast therapy, physiotherapy, lymphatic drainage) into clear, accurate and compliant content, reviewed with our practitioners.
Maintain brand guidelines, templates and a shared photo and video library.
SEO and GEO (generative engine optimization) Optimise website pages, metadata and local listings so we rank for searches such as "reformer pilates Brampton" and "hot yoga near me".
Structure content (FAQs, service pages, schema markup) so AI assistants and answer engines accurately describe and recommend Sahara Place.
Grow and respond to reviews on Google, ClassPass and other platforms; keep business details consistent across directories.
Track rankings, traffic and AI-answer visibility, and recommend improvements.
Partnerships and outreach Identify and pitch complementary businesses: athleisure and beauty brands, healthy cafes, medical and dental clinics, corporate wellness programs, bridal and event planners.
Set up co-hosted events, cross-promotions, referral programs and community sponsorships in Brampton and Peel Region.
Maintain a partner tracker with contacts, terms and results.
Influencer and creator relationships Build a roster of GTA wellness, fitness, beauty and lifestyle creators who fit our brand.
Plan hosted visits, gifting, ambassador programs and paid collaborations; brief creators and manage approvals.
Ensure creator posts follow Canadian advertising disclosure rules (Competition Act and Ad Standards guidelines).
Measure each collaboration's reach, engagement and bookings.
Sahara Social Club and facility events Lead marketing for the Sahara Social Club brand: build its event calendar, visual identity, promotional campaigns and member community.
Drive sign-ups and attendance for Social Club events through social, email, in-app notifications, creators and partners.
Market Sahara Place as a venue for external and private events, including birthday parties, puppy yoga,



corporate wellness days, team-building and private group bookings.
Create event packages, landing pages, promotional materials and sales collateral, and pitch corporate clients, HR teams and event planners.
Coordinate with the events and front-desk teams on enquiries and bookings, and capture content at each event for reuse.
Track event enquiries, bookings, attendance and revenue by event type.
Events, campaigns and reporting Plan and promote in-centre events, workshops, open houses and launch campaigns.
Manage a modest paid social and search budget with agency or freelance support as needed.
Report monthly on followers, engagement, website traffic, leads, bookings and partnership results.
Qualifications What you bring 2–4 years of marketing, social media or communications experience, ideally in wellness, fitness, beauty, hospitality or lifestyle. Please do not apply if you do not have the relevant experience.
A portfolio of social content you created, including short-form video you shot and edited.
Working knowledge of SEO and local search, and curiosity about how AI assistants surface businesses.
Experience building relationships with influencers, brands or community partners.
Strong writing skills and an eye for premium, consistent visual branding.
Comfort with tools such as Meta Business Suite, TikTok, Canva or Adobe Creative Cloud, CapCut, Google Business Profile, Google Analytics and Search Console.
Organised and self-directed, able to juggle several campaigns and deadlines.
A diploma or degree in marketing, communications or a related field, or equivalent experience.
Nice to have Personal interest in Pilates, yoga, spa or holistic health.
Experience with email marketing (Klaviyo, Mailchimp) and booking platforms or apps.
Familiarity with WordPress or Shopify site editing and schema markup.
Experience running paid campaigns on Meta and Google.
Knowledge of advertising rules for health services in Ontario.
An established network in the GTA and/or Peel Region wellness community.
What we offer Salary of 60,000–70,000 CAD per year, based on experience.
Complimentary Sahara Place membership, including Pilates, Infrared Hot Yoga and contrast therapy.
Staff discounts on spa, health and IV services.
Health and dental benefits after probation (to confirm).
Paid vacation, plus a budget for courses and certifications in marketing, SEO or content creation.
Creative ownership of a growing luxury wellness brand, in a beautiful space with a supportive team.

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📌 Marketing Coordinator (Ontario)
🏢 Sahara Place
📍 Ontario

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