2027 Winter Co-op Vehicle Sales, Service and Marketing (Ontario)

2027 Winter Co-op Vehicle Sales, Service and Marketing (Ontario)

13 Oct
|
General Motors
|
Ontario

13 Oct

General Motors

Ontario

Job Description
Vacancy Status:
This posting is not for an existing vacancy within the organization and is open to new applications. (New Head Count)

AI Disclosure: As part of the application process, Artificial Intelligence will be used in the hiring process for this role.

Work Arrangement
Hybrid : This role is categorized as hybrid. The successful candidate is expected to report to the Oshawa Elevation Centre (OEC) three times per week at minimum, or other frequency dictated by the business and by rotation assignment.

The Role
VSSM Canada is hiring co-op students to support Vehicle Sales, Service & Marketing. Rather than being assigned to one team for the full term, each co-op rotates across multiple VSSM functions — including Retail Operations, Distribution, Data & AI, Field Teams, the Dealer Organization, and Operations Finance — to build a well-rounded, end-to-end understanding of how GM Canada goes to market. The cohort works both independently within host teams and collaboratively as a group on shared, cross-functional projects that improve VSSM-wide efficiency and workflows. Expect frequent interaction with leaders across multiple VSSM functions and with GM Canada’s Leadership Team.

Key Responsibilities

Rotate across multiple VSSM functions over the 12-month term (e.g., Retail Operations, Distribution, Data & AI, Field Teams, Dealer Organization, and Operations Finance), gaining a full Vehicle Sales & Service Management (VSM) experience

Support host teams with data-informed insights, ranging from dealer sales and inventory analysis to distribution, field performance, and finance reporting

Contribute to a simplified, centralized reporting ecosystem shared across VSSM functions

Participate in a cohort-wide collaborative project focused on cross-functional process efficiency and workflow improvements

Take an active role in planning and implementing sales, retail, and operational strategies alongside host teams

Assist with retail incentive program evaluation, analytics, and insight generation

Conduct competitive analysis and market insights (online and in-person)

Assist with the development of sales, retail, and marketing materials for a range of internal and dealer-facing stakeholders

Support employee, dealer, and field communications across the functions the cohort touches

Coordinate activities across functions including Retail, Brand Marketing, Distribution, Dealer Organization, and Digital Innovation

Enthusiastically embrace special assignments and recent projects as they arise across any VSSM function

Required Qualifications

Currently pursuing a Bachelor’s degree in Business, Finance, Financial Analytics, Data Science, Marketing,



Data Analytics, or a related field

Able to work full-time, 40 hours per week for a 12-month term (consecutive semesters) starting January 2027

Have a valid Full Class G Ontario driver’s license, or equivalent Canadian out-of-province license

Preferred Qualifications

Previous related experience in business analysis, sales, marketing, finance, or operations — through work experience or prior co-op/internship terms

Previous experience in the automotive industry, or a strong curiosity about it

Comfortable working across multiple teams, leaders, and stakeholders in a rotational, matrixed environment

Willingness to travel across GM Canada’s VSSM functions/locations as rotations and projects require, and openness to relocation across Canada should full-time opportunities be offered

Desired Skills
Interpersonal & Collaboration

Outstanding interpersonal and relationship-management skills, with the ability to build effective working relationships across a rotational, cross-functional organization and with varying levels of leadership

Strong team-orientation and ability to collaborate with peers across the co-op cohort on shared projects

Communication & Presentation

Excellent written and verbal communication skills, with the ability to simplify complex information for broad audiences

Strong presentation skills, with the ability to tailor messaging for stakeholders ranging from field and dealer teams to GM Canada’s Leadership Team

Critical Thinking & Problem Solving

High ability to deal with ambiguity; takes initiative and is self-directed, particularly when moving between functions on a rotational schedule

Strong critical thinking, problem-solving, and organizational skills, applied across varied functional contexts (retail, distribution, dealer, finance, field)

Consistently demonstrates innovative, customer-centric thinking

Evidence of strong character, with integrity, honesty, accountability, and trust

Excellent project management skills, with a proven ability to manage multiple concurrent projects and rotations at any given time

Data & Analytics

Strong data analysis and data-storytelling skills, able to generate insights from sales, dealer, distribution, and finance data sets





Possesses strong analytical skills to support decision-making across multiple VSSM functions

Technical & AI Skills

Automate Reporting Workflows: Leverage tools such as Power Automate to streamline data collection and distribution of insights across VSSM functions

Data Orchestration: Assist in transitioning legacy spreadsheets to a Databricks-backed environment to enable more scalable, real-time analysis and forecasting

AI Proficiency: Familiarity with enterprise AI search tools (e.g., Glean) and low-code automation platforms (e.g., Power Automate) to drive operational efficiency

Modern Data Stack: Exposure to big data environments like Databricks for handling large-scale automotive datasets beyond standard Excel limitations

Fundamental digital literacy, including MS Outlook, Word, and PowerPoint, with an emphasis on Excel and Power BI

_ NOTE - YOU MUST BE ENROLLED IN A CO-OP PROGRAM AND MEET THE PROGRAM’S ELIGIBILITY REQUIREMENTS. ALL STUDENTS MUST ALSO BE LEGALLY ENTITLED TO WORK IN CANADA. _

The salary range for this role is $4264- $4784 CAD. The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.

THIS JOB IS NOT ELIGIBLE FOR RELOCATIONS BENEFITS. ANY RELOCATION COSTS WOULD BE THE RESPONSIBILITY OF THE SELECTED CANDIDATE.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE

Accommodation is available for applicants with disabilities.Should you be contacted by General Motors of Canada Company, please advise if you require accommodation.

For more information about GM Canada, visit our website at www.gm.ca/careers

General Motors of Canada values diversity and is an equal opportunity employe

About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us
We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Non-Discrimination and Equal Employment Opportunities
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

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📌 2027 Winter Co-op Vehicle Sales, Service and Marketing (Ontario)
🏢 General Motors
📍 Ontario

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