Reporting Relationship

The Controller reports directly to the Director of Accounting.

Birchwood Automotive Group (Manitoba’s largest and fastest growing automotive group), is looking for a dedicated, experienced and enthusiastic Controller. As part of the Birchwood Accounting Services leadership team, and reporting directly to the Director of Accounting, the Controller will play an integral role in overseeing the accounting for multiple dealerships within the auto group.

The Controller is responsible for the financial reporting, accounting, monitoring and controls of all dealership accounting needs and stakeholder requirements. In addition, the Controller will also be asked to look for opportunities to enhance current processes and develop new strategies that create efficiencies within the department and the greater group. This position is a leadership role with the expectation that the incumbent will act as a mentor to the dealerships’ accountants and will provide support to all Birchwood Automotive Group team members.

Responsibilities and Duties

Support and execute the financial planning and accounting procedures of the dealerships, including:

Month-end reporting

Vehicle sales transactions

Managing the floor plan

Banking, accounts receivable, accounts payable, and cash flow management

Budgeting and variance analysis

Reporting results to multiple stakeholders including the General Managers, manufacturers, and Head Office

Year End functions, including preparing files for external audit;

Supervise a team of 4

Regularly meet with the General Managers on the financial position of their dealerships

Develop and document business processes and accounting policies to strengthen internal controls and manage risk; ensure business risks are appropriately communicated





Resolve escalated client service issues and strengthen relationships with stakeholders throughout Birchwood Automotive Group

Educate, mentor, and assist others in both finance and non-finance roles

Foster a client driven and can‑do environment with a hands‑on approach to deliver key initiatives

Qualifications and Skills

CPA designation is required;

Minimum five (5) years of Controller, CPA firm Senior Management or Senior Finance experience, or equivalent

Demonstrated knowledge and understanding of the overall operation of a retail automotive dealership’s accounting procedures considered an asset

Proven leadership skills, including the ability to successfully delegate to, motivate, lead, teach and mentor team members

Excellent interpersonal skills - must be an effective communicator both verbally and in writing

Demonstrates high degree of common sense and intellect with a well‑developed business acumen

Focused on clients’ needs – anticipates, understands, and responds to the needs of internal and external clients to meet or exceed their expectations

Ability to think “outside‑the‑box” to transform legacy processes to be more efficient

Proficiency in accounting software;

experience in CDK considered an asset

Our ideal candidate will have Senior Management or Senior Finance experience, exceptional accounting skills, leadership experience, and a positive attitude. They will be excited to overcome obstacles, take on challenges and strive for continuous improvement.

What Birchwood Can Offer You:

Competitive compensation – in addition to salary,



many roles have bonus and commission incentives that reward you for success

Full benefits package including vacation time, company‑paid extended health, dental/vision coverage, and employee assistance – with flex plan options

RSP Matching program – Birchwood will match up to $5,000 of your regular earnings after 1 year of employment

Employee referral bonus program – refer your friends to Birchwood and receive a referral bonus

Career development opportunities & internal promotions

Learning & development opportunities

Wellness program

Corporate discounts & group savings plan

Volunteer program – Dollars for Doing

Company events – Birchwood Bucks, Circle of Excellence, holiday parties

Birchwood is Manitoba’s largest automotive retailer. Our 24 franchises are in addition to four state‑of‑the‑art collision repair centres and four Birchwood Credit Solutions locations.

We offer sales, services, and parts to meet our customers’ automotive needs. We’re a recognized leader in the retail automotive industry, not only for our diverse workforce reflecting our community, but also for our unparalleled commitment to team members, customers, partners, and neighbourhoods. At Birchwood, our days begin and end with gratitude, personal leadership, trust, respect, continuous improvement, and generosity.

Birchwood is committed to creating a diverse workplace and is proud to be an equal‑chance employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Reasonable accommodation is available to applicants with disabilities upon request.

Please email your request to: [email protected]

📌 Controller (Winnipeg)
🏢 CPA MB
📍 Winnipeg