Elevate OLG's National Draw Games as the Director, focusing on product strategy and customer engagement. Drive performance and marketing across retail and digital channels for a $1.6 billion portfolio.
This 12-month contract position demands a leader passionate about driving player participation and business growth. You will oversee comprehensive strategies and initiatives for Lotto Max, Lotto 6/49, and more. With an emphasis on portfolio growth and innovative marketing, your insights will significantly impact OLG's iconic lottery products.
Key Responsibilities: • Own and manage annual revenue and profit objectives • Lead budgeting and product planning for draw games • Develop marketing and promotional strategies • Oversee performance measurement and analytics • Act as OLG's representative with the Interprovincial Lottery Corporation
Requirements: • University degree in Business or Marketing • Minimum 10 years in business or product management • 5+ years leading strategic objectives • Solid experience in consumer-focused organizations • In-depth knowledge of the lottery or gaming industry
Strategically guide OLG's draw portfolio and enhance customer engagement through robust marketing initiatives.
📌 Director of National Draw Games Strategy (Sault Ste. Marie)
🏢 OLG
📍 Sault Ste. Marie
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