Lake Life Day Spa is looking for an experienced Content & Marketing Assistant to take ownership of the execution side of our marketing across social media, email, website, and e-commerce.

Education Requirements - 1–2 years of experience in Marketing / Content Creation Responsibilities & Compensation: Responsibilities: Weekly Content Execution - Create and publish:

- 1 high-quality Reel per week (filming + editing using CapCut or similar) - 2 feed posts per week (1 carousel + 1 static via Canva) - 4 story sets per week (Monday–Thursday) Content Creation - Capture video and photo content in-spa using iPhone - Plan and execute content based on direction and shot lists - Stay current on what is working in social media (hooks, structure, messaging, not trends for the sake of trends) Email & SMS Marketing - Create and schedule 2 email campaigns per month (FloDesk or similar such as Mailchimp) - Manage opt-ins, lead magnets, and basic segmentation Website & E-Commerce - Upload and manage products on Shopify (images, descriptions, collections, organization) - Perform light website updates (imagery, layout, content updates) - Ensure proper image sizing, formatting, and optimization Design & Brand Execution - Create on-brand graphics and marketing materials (Canva / Photoshop) - Design in-house print materials (posters, signage, promotions)



- Maintain consistency across all visual touch-points What You Bring:
- Social media content creation and management - Shopify (product uploads, collections, organization) - CapCut or similar video editing tools Strong understanding of:
- What content performs (hooks, structure, messaging) - Measuring performance (engagement, DMs, conversions, not just likes) Experience with:
- Basic marketing KPIs - Lead magnets, opt-ins, and segmentation Writing & Communication:
- Strong copywriting skills; ability to write clearly, concisely, and on-brand - Familiarity with AI tools (ChatGPT or similar) used to refine and enhance writing, not replace it Technical Understanding:
- Basic SEO awareness - File sizing, aspect ratios, and image optimization Nice To Have:
- Warm and engaging personality—clients feel taken care of in your presence - Organized, skilled, and solutions-oriented—even when it’s busy - Confident with digital tools such as Gmail, Google Drive, Excel, Canva, Shopify, and general digital scheduling platforms - You thrive on structure and clear systems, and you're naturally detail-focused - A self-starter and emerging leader—you take initiative, anticipate needs, and work independently without micromanagement

📌 Marketing Assistant / Content Creation (Salmon Arm)
🏢 Lake Life Day
📍 Salmon Arm