Marketing Manager (Canada)

Marketing Manager (Canada)

12 Oct
|
KGK Science
|
Canada

12 Oct

KGK Science

Canada

Company Overview

Since 1997, KGK Science has established itself as a leading contract research organization (CRO) dedicated to supporting the natural health product industry. Specializing in clinical research and regulatory consulting, we assist clients in bringing safe, effective, and compliant products to global markets within the nutraceutical, cannabis, and hemp sectors.

Job Summary

KGK Science is seeking a energetic, results-driven Marketing Manager to lead our marketing strategy and accelerate new business growth across our clinical research and regulatory services.

We are looking for more than a traditional marketing or communications professional. We want a business builder - someone who knows how to position complex scientific services, reach decision-makers, and turn marketing investment into measurable business opportunities The Role The Marketing Manager will develop and execute an integrated B2B marketing strategy designed to increase KGK Science's visibility, strengthen our market position, and generate new clients for our clinical research and regulatory divisions and online recruitment of consumers for clinical trials.

You will oversee KGK's website, digital marketing, lead generation, industry communications, marketing materials, thought leadership, and sales-support initiatives. You will work directly with senior leadership, business development, regulatory experts, and scientific teams to translate KGK's expertise into compelling reasons for prospective clients to engage with us.

Duties

- Build and execute a marketing strategy focused on new client acquisition and revenue growth




- Generate qualified leads for KGK's clinical trial and regulatory services
- Ensure the KGK website is a stronger lead-generation and conversion platform
- Develop targeted digital, email, LinkedIn, SEO, media and industry campaigns
- Strengthen KGK's positioning and clearly communicate our competitive advantages
- Develop compelling sales presentations, brochures, case studies, capability materials, and digital content
- Build KGK's presence in relevant industry publications, conferences, associations, and media
- Develop thought-leadership campaigns around clinical research and regulatory developments
- Work closely with business development to nurture prospects and support conversion
- Implement and manage marketing automation strategies
- Track leads, conversions, customer acquisition, marketing ROI, and marketing-generated revenue
- Continually evaluate competitors and identify opportunities for KGK to differentiate itself

Requirements

- 7+ years of B2B marketing experience, ideally in CROs, clinical research, life sciences, nutraceuticals, dietary supplements, pharmaceuticals, biotechnology, regulatory consulting, healthcare, functional foods, or ingredients
- A demonstrated record of generating qualified B2B leads and supporting revenue growth




- Strong digital marketing and website strategy experience
- Experience marketing complex scientific, technical, or professional services
- Excellent messaging, writing, and presentation skills
- Experience with SEO, CRM, analytics, email marketing, and marketing automation
- The ability to work effectively with scientists, regulatory professionals, executives, and sales teams
- Strong analytical skills and an understanding of marketing ROI
- Experience within the dietary supplement, natural health product, ingredient, clinical research, or regulatory sectors is highly desirable

What Success Looks Like

More qualified prospects

More clinical trial opportunities

More regulatory clients

Higher website conversion

Greater industry visibility

Measurable contribution to revenue growth

Why KGK Science?

This is an opportunity to take ownership of marketing for an established scientific organization and help shape its next stage of growth.

You will work with experienced scientific and regulatory professionals while building a up-to-date marketing platform that connects KGK's expertise with companies looking for a trusted clinical research and regulatory partner.

Benefits:

- Dental care
- Extended health care
- Paid time off
- Vision care

If you understand science, know B2B marketing, and know how to turn marketing into business development, we want to hear from you.

Pay: $50,000.00-$70,000.00 per year

Benefits

- Dental care
- Extended health care
- Paid time off
- Vision care

Work Location: Remote

📌 Marketing Manager (Canada)
🏢 KGK Science
📍 Canada

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