Sales Manager - MICE

Property: COMO Metropolitan London

Position: Sales Manager - MICE

Base Location: London

Department: Cluster Sales and Marketing

Reporting to: Cluster Director of Sales and Marketing

Tasks/Responsibilities

- Prospect, identify, and secure new MICE business across corporate, agency, and association segments
- Manage an active sales pipeline, conduct sales calls, attend industry events, and build strong client relationships
- Prepare proposals, negotiate contracts, and convert leads into confirmed business
- Collaborate with Operations, Events, and Revenue teams to ensure smooth event delivery and maximise revenue
- Conduct site inspections and deliver presentations to prospective clients
- Analyse market trends and competitor activity to identify growth opportunities
- Maintain accurate forecasts, reports, and CRM data
- Achieve monthly and annual sales targets for meetings and event revenue
- Represent the hotel at trade shows, networking events, and sales missions




- Complete expense reports accurately and in line with budget guidelines
- Maintain up-to-date knowledge of competitor hotels and market trends
- Lead, support and develop a team of two responsible for sales and planning

Job Requirements

- Minimum three years’ experience in hospitality sales within the luxury segment
- Proven background in hotel MICE or event sales, ideally within the London market
- Solid understanding of corporate, agency, and event segments
- Excellent communication, negotiation, and presentation skills
- Ability to build and maintain long-term client relationships
- Strong organisational and time-management abilities
- Knowledge of revenue management principles and CRM systems

Thank you We look forward to sharing news and inspiration from the world of COMO Hotels and Resorts.

📌 SALES MANAGER - MICE (London)
🏢 COMO The Treasury
📍 London