Aqua Essence Swim Academy is looking for a creative, strategic and highly motivated Social Media & Marketing Manager to join our growing team and take the marketing of five unique but connected organizations to the next level. This is not a job for someone who wants to sit in a meeting, come up with ideas and hand them off to someone else.

We need someone who gets things done. You’ll be responsible for developing and executing marketing strategies, creating original content, managing our social media platforms, building brand awareness and, most importantly, helping us turn attention into real customers, real participation and real growth

What You’ll Actually Do You’ll own the day-to-day marketing execution across all five organizations, including:

- Develop and execute a clear marketing strategy for each brand
- Manage Instagram, Facebook, TikTok and other relevant social platforms
- Create original, engaging social content
- Create original physical marketing materials
- Develop campaigns designed to generate measurable enrollment, sales, participation and awareness
- Identify opportunities to attract new customers and audiences
- Create and manage paid social media and digital advertising campaigns
- Monitor campaign performance and make changes based on actual results
- Track meaningful metrics and report on what is working - and what isn’t
- Help launch new programs, promotions, events and initiatives
- Maintain consistent brand identity across five organizations
- Work closely with leadership to understand business goals and turn them into marketing tactics




- Identify trends and opportunities before everyone else is doing them
- Help build community recognition and awareness of all five organizations
- Coordinate partnerships, collaborations, contests, giveaways and community initiatives
- Other tasks as reasonably assigned

We’re Looking For Someone Who...Doesn't just generate ideas - they execute them. You might be the right person for this role if you:

- Are genuinely passionate about marketing, social media and content creation
- Understand that likes and followers are nice, but business results matter
- Can take an idea from concept → creation → launch → measurement
- Are comfortable picking up a camera and creating content yourself
- Know how to make a Reel, TikTok or social post that feels authentic rather than overly corporate
- Understand different audiences and know that one piece of content doesn't work for every brand
- Have strong writing and communication skills
- Have an eye for branding, design and visual storytelling
- Are comfortable with Canva, Meta Business Suite and social media scheduling tools
- Are analytical enough to look at the numbers and adjust your strategy
- Are highly organized and can manage multiple brands and priorities at once




- Are comfortable working independently and taking ownership
- Are proactive - you see something that needs to be done and do it
- Are comfortable working in a fast-paced, growing organization
- Can balance creativity with business strategy

What Success Looks Like After six months, we want to see:

- Stronger and more consistent social media presence across all five organizations
- Increased brand recognition
- Increased website traffic and inquiries
- Increased program enrollment and customer acquisition
- Marketing campaigns that can be measured and improved
- A growing library of original, high-quality content
- Clear data showing which marketing efforts are producing results
- More people in Winnipeg knowing who we are and what we offer
- Marketing that feels authentic to each brand while still feeling connected across the organization

What We Offer

- $60,000–$75,000/year, based on experience
- Full time position
- Flexible hours
- Hybrid work environment with regular on-site work
- Paid vacation
- Opportunity to work across five growing organizations and brands
- Significant opportunity to shape the marketing strategy rather than simply execute someone else's plan
- A creative, energetic and entrepreneurial work environment
- The opportunity to see your ideas turn into actual programs, customers, events and community impact

Pay: $60,000.00-$75,000.00 per year

Benefits

- Casual dress
- Flexible schedule
- On-site parking
- Paid time off

Work Location: Hybrid remote in Winnipeg, MB R3P 2N3

📌 Social Media & Marketing Manager (Winnipeg)
🏢 Aqua Essence Swim Academy
📍 Winnipeg