As the Director, AI & Innovation, you will lead the practical design and delivery of AI and automation solutions across AdFarm’s business and selected client work.

You’ll be accountable for:

- AI Strategy & Prioritization

- Solution Architecture & Prototyping

- Internal and Client Innovation

- Adoption, Governance & Measurement

What You’ll Do

- Develop and maintain a practical AI and automation roadmap tied to AdFarm’s business and client priorities.

- Identify and prioritize opportunities based on value, feasibility, data readiness, risk and expected impact.

- Translate business challenges into transparent requirements, solution concepts and implementation plans.

- Architect and prototype AI-enabled tools, workflows and automations; determine when to build, buy or partner.

- Lead pilots, validate
results and recommend which solutions should be improved, scaled or stopped.

- Partner with teams across strategy, analytics, operations, finance, project management, creative, media, AgIntel and client service to redesign workflows and support adoption.

- Apply AI capabilities to selected client challenges and develop repeatable use cases, delivery approaches and value models.

- Measure results and communicate progress, trade-offs,



risks and investment needs to senior leaders.

What You Bring

- Proven experience in AI, digital transformation, innovation, marketing technology, product development, data and analytics, consulting or a related field.

- Hands-on experience designing and prototyping AI-enabled applications, automations or data-driven workflows.

- Enough technical fluency with APIs, integrations, databases, cloud platforms and automation tools to design credible solutions and guide implementation.

- Experience evaluating technical solutions for reliability, security, scalability and maintainability.

- A strong ability to translate between business needs, user workflows and technical requirements.

- Experience leading cross-functional change, managing technical partners and influencing senior stakeholders.

- Strong facilitation, presentation and consultative problem-solving skills.

- A practical, evidence-based mindset that prioritizes practical outcomes over technology for its own sake.

- Experience in an agency, consultancy, marketing organization or professional-services environment is a must.

- Experience in agriculture, food or another specialized industry is an asset.

📌 Director AI - AdFarm (Canada)
🏢 Recognized
📍 Canada