Elevate revenue marketing with Demand Spring as the VP of Growth Strategy Consulting. Shape client engagement through strategic frameworks and insights for B2B growth in a remote role. As a senior strategist, you will lead client initiatives focusing on ideal customer profiles, segmentation, and messaging strategies.

This fractional engagement is designed for a hands-on advisor adept at quickly delivering actionable insights. Your expertise will help clients understand buyer journeys while ensuring content strategies resonate within their unique markets. Key Responsibilities:

- Lead customer journey mapping and persona research initiatives
- Design voice of customer research projects to validate messaging
- Develop ideal customer profiles using real data insights




- Create actionable segmentation strategies for marketing and sales
- Establish competitive intelligence and market landscape analysis Requirements:
- 10+ years in B2B growth and positioning strategy
- Proven track record in developing ICP and segmentation frameworks
- Solid research skills with win/loss and competitive analysis
- Excellent narrative crafting and writing abilities
- Experience facilitating workshops with cross-functional teams Bring your strategic acumen to Demand Spring, driving successful growth strategies for diverse clients.

📌 VP Growth Strategy Consultant Remote (Vancouver)
🏢 Demand Spring
📍 Vancouver