Join Poka as a Web Strategist focused on optimizing SEO and AEO. This hands-on role drives conversion while enhancing brand visibility across AI platforms. As a pivotal member of Poka, you’ll bring over 7 years of SEO expertise, focusing on both traditional and AI-driven strategies.

You will create a cohesive SEO and AEO roadmap, conduct extensive keyword research, and ensure our content is optimized for search and answer engines. Collaborating with cross-functional teams, you will implement Conversion Rate Optimization techniques to attract qualified traffic and elevate user engagement. Key Responsibilities:

- Develop an integrated SEO and AEO roadmap
- Conduct keyword and intent research for content planning
- Implement structured data to enhance visibility
- Run comprehensive technical audits of the website
- Lead CRO, including A/B and multivariate tests Requirements:
- 7+ years in SEO, web strategy, or growth marketing
- Expertise in AEO and technical SEO
- Experience with CRO program management
- Proficiency in Google Analytics and SEO tools
- Robust analytical and communication skills Drive measurable growth in organic traffic while enhancing Poka's brand presence in the evolving digital landscape.

📌 Web Strategist for SEO and AEO (Quebec City)
🏢 Poka EN
📍 Quebec City