Elevate OLG's National Draw Games as the Director, focusing on product strategy and customer engagement. Drive performance and marketing across retail and digital channels for a $1.6 billion portfolio.
This 12-month contract position demands a leader passionate about driving player participation and business growth. You will oversee comprehensive strategies and initiatives for Lotto Max, Lotto 6/49, and more. With an emphasis on portfolio growth and cutting-edge marketing, your insights will significantly impact OLG's iconic lottery products.
Key Responsibilities:
• Own and manage annual revenue and profit objectives
• Lead budgeting and product planning for draw games
• Develop marketing and promotional strategies
• Oversee performance measurement and analytics
• Act as OLG's representative with the Interprovincial Lottery Corporation
Requirements:
• University degree in Business or Marketing
• Minimum 10 years in business or product management
• 5+ years leading strategic objectives
• Strong experience in consumer-focused organizations
• In-depth knowledge of the lottery or gaming industry
Strategically guide OLG's draw portfolio and enhance customer engagement through robust marketing initiatives.
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📌 Director of National Draw Games Strategy (Ontario)
🏢 OLG
📍 Ontario
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