Description

We are seeking an enthusiastic Marketing and Trade Show Specialist to help us with our overall marketing efforts across General Dynamics Land Systems (GDLS). This is a temporary position with an expected end date of June 2028.

You will be an integral part of the development and execution of marketing plans to reach our target audience through various event channels.

This role includes a wide range of activities from strategic to tactical, and requires a solid understanding of marketing principles, concepts, strategies, and tactics.

The ideal candidate is an organized and competent qualified with phenomenal communication skills.

Key Job Elements
Assist in the planning and operation of GDLS-C Trade Shows
Coordinating with internal teams and external partners to plan and execute events
Promoting events through various marketing channels such as social media, email, and direct mail
Establishing and maintaining relationships with vendors, venues, and partners
Tracking event key performance indicators and analyzing event performance
Creating and distributing promotional materials for events
Ensuring brand consistency in all event marketing efforts
Conducting market research to identify event opportunities and trends
Handling logistics, such as travel arrangements, venue setup,



and equipment management
Troubleshoot emerging problems and support resolution of issues arising at events
Evaluating event outcomes based on key metrics and prepare applicable reports
Travel to Domestic and International trade shows and other similar events as required

Requirements
Bachelor's degree in project management, marketing, communications, or similar
A minimum of 3–5 years’ experience in business development, marketing, or customer-facing roles, with exposure to events, customer engagements, or trade shows preferred.
Excellent financial management abilities
Highly charismatic and engaging
Excellent interpersonal and negotiation skills
Solid organizational and time management abilities
Must be a self-starter, work independently with minimum supervision
Must demonstrate the characteristics of flexibility, dependability and reliability
Ability to manage multiple activities under pressure and interact with functional groups successfully
Strong verbal and written communication, including facilitating discussions, presentation and organizational skills
Ability to travel Internationally and possess/be able to acquire and maintain a valid passport and/or VISA

📌 Marketing & Trade Show Specialist London
🏢 General Dynamics Land Systems - Canada
📍 London