Enhance community connections as a Senior Marketing Specialist with CBC/Radio-Canada in Whitehorse, YT. Embrace a hybrid work model while leading creative strategies that resonate with diverse audiences.
This permanent position at CBC Yukon focuses on marketing, communications, and brand initiatives across Northern Canada. You will collaborate closely with the Manager of Communications to implement strategies that connect CBC's offerings with the community. Successful candidates will exhibit a passion for storytelling, familiarity with regional demographics, and thrive in dynamic settings.
Key Responsibilities:
• Develop strategies to engage younger, diverse audiences
• Lead community engagement initiatives and events
• Create integrated marketing plans across platforms
• Collaborate on strategic campaigns to drive engagement
• Monitor campaign effectiveness and document insights
Requirements:
• University degree in Communications or Marketing
• 5+ years in communications or marketing
• Proven community connection and audience strategies
• Excellent writing and editing capabilities
• Strong organizational skills for managing projects
Promote CBC’s mission through cutting-edge marketing and communications strategies that reach and engage the North.
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