Become a pivotal player in CAE's Marketing team as a Product Marketing Manager for Civil Aviation. Craft compelling content and market strategies that drive innovation and customer engagement.
This role demands a thorough understanding of our aviation customers' needs and skills in market segmentation. With over 5 years in B2B product marketing, you'll develop value propositions and create impactful marketing materials. You'll collaborate cross-functionally to differentiate our offerings and enhance sales enablement.
Key Responsibilities:
• Develop product positioning and messaging that resonate with customers • Craft marketing collateral including data sheets and webinars • Execute cross-functional go-to-market strategies with the Marketing Strategist • Contribute to market insights through competitor analysis • Support sales teams with tools and resources for effective engagement
Requirements: • Bachelor's degree in business or marketing • 5+ years of B2B product marketing experience • Familiarity with aviation or defense training sectors • Strong skills in Microsoft PowerPoint and Excel • Exceptional storytelling abilities, both written and verbal
Shape the future of Civil Aviation marketing with cutting-edge strategies and compelling content at CAE. #J-18808-Ljbffr