Reportsto:VP,Marketing
Location:Vancouver,BC
Type:Full time,permanent
D3SecuritybuildsMorpheus,anaccountableagenticSOCplatformthatautonomouslytriages,investigates,andhelpsremediatesecurityalertsatenterprisescale.WeareaVancouver-basedcompanysellingintoglobalenterprisesandMSSPs,andourmarketingfunctionisbeingbuiltdeliberately—notinherited.
About the role TheDirectorofMarketingistheVP’srighthand.WheretheVPsetsdirection,thisrolemakesitreal:campaignsthatshipontime,contentthatlandswithatechnicalbuyingcommittee,programsthatgetmeasuredhonestly,andateamthatknowswhat“done”lookslike.Thisisanexecutionleadershiprolewithrealstrategicinput—notacoordinatorseat,andnotaseatwhereyoucanhidebehindstrategydecks.
Youwillbeaccountableforwhetherthemarketingplanactuallyhappens.
What you’ll own: Executionandoperatingcadence Turntheannualandquarterlymarketingplanintoasequenced,resourced,datedoperatingplan—andholdit.
Runthemarketingoperatingrhythm:planning,standups,launchreadiness,retros.Surfaceslippageearlyratherthanexplainingitlate.
ActastheVP’sproxyincross-functionalforumswithsales,product,andrevenueoperationswhenneeded.
Demandgenerationandcampaigns Ownend-to-endcampaigndeliveryacrosspaid,email,web,events,andpartnerchannels.
WorkwithsalesandBDRleadershiponpipelinetargets,buyerintentsignalframeworks,andfollow-updiscipline.
MaintainHubSpotasthesystemofrecord;insistonattributionthatsurvivesscrutiny.
Contentandmessaging Directthecontentengine:whitepapers,battlecards,technicalblogs,casestudies,webcopy,andsalesenablement.
Enforcemessageconsistencyacrossatechnicalproductwithasophisticatedaudience—CISOs,SOCmanagers,securityarchitects,andprocurementallreaddifferentthingsandneeddifferentproof.




Protecttechnicalaccuracy.Incybersecurity,imprecisemarketingclaimsarefoundoutquicklyandexpensively.
GEOandsearchvisibility Owngenerativeengineoptimization(GEO)asafirst-classdiscipline:howD3andMorpheusarerepresented,cited,andrecommendedbyChatGPT,Claude,Perplexity,GoogleAIOverviews,andotherAIanswerengines.
Buildandmaintainthestructural,schema,andthird-partycitationworkthatdetermineswhetherweappearinAI-generatedanswers—andtrackitwithrealmeasurement,notvibes.
CoordinateGEOwithtraditionalSEOandanalystrelations,sincethesethreenowfeedeachother.
Analystandthird-partyvisibility Supportanalystrelationsprograms(Gartner,Forrester,Omdia,GigaOm,andindependentresearchers):briefingprep,evidencepackages,submissioncycles,andfollow-through.
Buildtheevidencebase—proofpoints,competitivedisplacementwins,benchmarkdata—thatmakesthird-partyvalidationpossible.
What you bring Required Experience 6+yearsinB2Bmarketing,withmeaningfultimeinthetechnologysector.Cybersecurity,infrastructuresoftware,orenterpriseSaaSpreferred.
Demonstratedownershipoffull-funnelB2Bprograms,notjustonechannel.
WorkingfluencyinmodernB2Bmarketingpractice:product-ledandsales-ledmotions,buyerintentdata,ABM,marketingautomation,attributionmodelling,andlifecyclemarketing.




PracticalGEOexperience.Thisisahardrequirement,notapreference.YouhaveactuallydoneworktoinfluencehowabrandorproductappearsinAI-generatedanswers,youcanexplainyourapproach,andyoucandescribewhatworked,whatdidn’t,andhowyoumeasuredit.Candidateswithouthands-onGEOworkwillnotbeconsidered.
Strongtechnicalcomprehension.Youcanreadaproductarchitecturedoc,understandit,andtranslateitforsixdifferentpersonaswithoutflatteningitintomush.
Hands-onproficiencywithHubSpot(orcomparable),analyticstooling,andCMSplatforms.
Peopleandvendormanagementexperience.
ExcellentwrittenEnglish.Youwillbeedited,andyouwilleditothers.
Howyouwork Initiative.Youbringproblemswithproposedanswersattached.Youstartthings.
Creative.Youfindanglesothersmissandarewillingtotestsomethingunprovenwhenthereasoningholds.
Direct.Yousaywhensomethingisn’tworking,includingwhenit’syourownidea.
Finisher.Youcaremoreaboutwhatshippedthanwhatwasplanned.
Nicetohave Cybersecuritydomainknowledge(SOCoperations,SIEM/SOAR,detectionengineering,oradjacent).
ExperiencemarketingAIoragenticproducts,includingnavigatingbuyerskepticismaboutAIclaims.
Channel,MSSP,orpartnermarketingexperience.
ExperiencemarketingintoEMEA,particularlyDACH,includingdatasovereigntyconsiderations.
Analystrelationsexperiencewithamajorresearchfirm.
Why this role YouwillworkdirectlywithaVPwhowillgiveyourealscope,realfeedback,andcreditforyourwork.Theproductisgenuinelydifferentiatedandthecategoryisbeingdefinedrightnow.IfyouwanttobethepersonwhobuildsamodernB2Bmarketingfunctioninafast-movingsecuritycompany—ratherthanmaintainingsomeoneelse’s—thisisthatrole.
D3Securityisanequalopportunityemployer.Wewelcomeapplicationsfromallqualifiedcandidatesandprovideaccommodationsthroughoutthehiringprocessonrequest.

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📌 Director of Marketing (British Columbia)
🏢 The Security Centre
📍 British Columbia