Company descriptionWe are CRM specialists, creating one-to-one experiences across the customer journey. We do this by leveraging human insights, the best data, relentless creativity, and the most powerful technology available.We're subject matter experts in three key areas:Strategy & InsightsStrategic visioning and planningPositioning, branding and messaging strategyAcquisition, retention and loyalty strategyCopy testing, benchmarking and brand trackingCustomer journeys and experience mappingCreativity & ContentInsight-based creative briefsFull, multi-channel campaign developmentIntegrated content developmentCRM and targeted communicationsSocial media and community activation and managementData IntelligenceCustomer, competitive and market insightsPrimary, secondary, quantitative, qualitative and ethnographic researchDatabase segmentation and cluster analysisDigital technology and marketing strategyOnline customer experience / mapping and information architectureOverviewPublicis is looking for a detail oriented, client-facing individual responsible for the end-to-end project coordination of email campaigns for Publicis Toronto with a focus on custom projects using Braze. You must have a strong understanding and ability to troubleshoot HTML, can parse through HTML and CSS quickly to identify and articulate potential issues, and have considerable recent experience managing email, push campaigns, and in-app messages (IAMs) using Braze. Strong knowledge of Liquid is essential for this role. The right candidate will have a bias to action, passion for tinkering, learning and problem solving, and a commitment to following processes and best practices.ResponsibilitiesExecute on project requests from various teams,



troubleshoot issues as they arise and engage related teams to resolve them.Build campaigns and conceptualizing how to achieve a desired result using Braze (including IAMs and connected content calls) and Liquid.Under the close guidance and oversight of your functional manager and PM, you will be responsible for prioritizing work, ensuring each campaign is executed without error and maintaining a strong relationship with clients and internal teams.As a skilled resource, you must demonstrate a solid understanding of project management tools and best-practice methodology, have a deep understanding of user experience, email development and the ability to deliver solutions that are both robust and versatile.The successful candidate will possess superior problem-solving skills and a passion for email marketing/CRM.Qualifications3-5 years digital, CRM operations, campaign management or related experience in an interactive, integrated agency or similar environmentDeep foundations in Braze is required for this roleStrong working knowledge of HTML and web design/functionalityStrong knowledge of email development methodologies and best practicesUnderstanding of mobile responsive email design and developmentUnwavering attention to detail and commitment to follow processExcellent communication skills (oral and written)Ability to communicate difficult/sensitive information tactfullyProven experience to work quickly and accurately under tight time constraints without compromising the quality of the deliverables or the projectProficiency with Mac OS, Microsoft Project, Word, Excel, PowerPoint, wireframing/workflow tools, online project management/collaboration/ticketing tools e.G. JIRA, Smartsheets, etc.Ability to learn and use new platforms and software quicklyAbility to trouble shoot and solve problems independentlyBasic knowledge of Photoshop, Illustrator and Graphic design practicesA desire to work in a fast-paced, challenging, and rewarding environmentAdditional informationSalaryTransparency matters to us. The salary range for this position is CAD $80,000 - CAD $120,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.AI UseWe use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources.#J-18808-Ljbffr

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